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Vishal Delhi Store to offer extensive range of garments
10 Dec '07
2 min read
North India's number one & second largest Hypermarket retail chain network in India Vishal Mega Mart, after getting great response from their Mega malls all over India, now enters into small format specialized stores.
The first small format specialzed store of garments has been opened in Delhi's Ashok Vihar with an area of 2,500 sq. ft. This specialized store in Delhi will be a milestone addition to the already existing 72 fully integrated stores spread over a total shopping area of 17,34,461 sq. ft. in 50 cities across India.
Vishal group has planned to open more specialized stores across country and are focusing on different categories included lifestyle, gift and novelties, FMCG and electronic goods and has plan to cross total retail area of 20 lakh sq. ft. by March 2008.
After establishing its strong presence in North India, now they are spreading their wings to every corner of the country to become more stronger.
This specialized store shall offer the extensive range of garments for men, women and kids range of Fashion clothing. These include company's own brands of clothing such as Zeppelin, Kitaan Studio, Paranoia, Chlorine, Fizzy Babe, Jasmine, Zero Degree, Soil, Massa Bay and more.
Its first mega store opened in Calcutta's Esplanade area under the banner of Vishal Garments. Today, in addition to garments, the company has in-house products like Apparels, FMCG and General Merchandise.
Apart from in house products Vishal Mega Mart provides a range of household products, FMCG and electronic goods. Vishal's prices are roughly 15 to 20 per cent less than other mass market garment labels.
According to the directors of the company, “We seek the profit margins in the bulk purchases and mass sales, which is why we are able to offer such fine products at such low price structure.”
Vishal Retail Ltd has already established its mettle in the field of Manufacturing and Retailing of Readymade Garments.
The first small format specialzed store of garments has been opened in Delhi's Ashok Vihar with an area of 2,500 sq. ft. This specialized store in Delhi will be a milestone addition to the already existing 72 fully integrated stores spread over a total shopping area of 17,34,461 sq. ft. in 50 cities across India.
Vishal group has planned to open more specialized stores across country and are focusing on different categories included lifestyle, gift and novelties, FMCG and electronic goods and has plan to cross total retail area of 20 lakh sq. ft. by March 2008.
After establishing its strong presence in North India, now they are spreading their wings to every corner of the country to become more stronger.
This specialized store shall offer the extensive range of garments for men, women and kids range of Fashion clothing. These include company's own brands of clothing such as Zeppelin, Kitaan Studio, Paranoia, Chlorine, Fizzy Babe, Jasmine, Zero Degree, Soil, Massa Bay and more.
Its first mega store opened in Calcutta's Esplanade area under the banner of Vishal Garments. Today, in addition to garments, the company has in-house products like Apparels, FMCG and General Merchandise.
Apart from in house products Vishal Mega Mart provides a range of household products, FMCG and electronic goods. Vishal's prices are roughly 15 to 20 per cent less than other mass market garment labels.
According to the directors of the company, “We seek the profit margins in the bulk purchases and mass sales, which is why we are able to offer such fine products at such low price structure.”
Vishal Retail Ltd has already established its mettle in the field of Manufacturing and Retailing of Readymade Garments.
Vishal Retail Ltd
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