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Marginal drop in Consumer Confidence
30 Jan '08
3 min read
“The Sensex is constantly rising as a result of the booming economy of the country. New avenues are opening up constantly with various MNCs setting shop in the country, Indian companies are entering foreign soil with various high profile acquisitions. The whole world is watching India and quite likely that has instilled Indians with the confidence that the job market is good,” said Sarang Panchal, Managing Director-Designate, Asia Pacific, The Nielsen Company.
The perception of healthy and promising job prospects for Indians over the next twelve months also makes them confident about their personal finances over the same period. 14 percent of Indian respondents consider their state of personal finances excellent and 74 percent consider it good in the next twelve months. Indians are the most optimistic people (88%) in the matter of personal finances.
Good job and financial prospects give Indians the freedom to indulge themselves and 60 percent of them are optimistic that it is the perfect time to buy things that they would want or need.
“The multitude of malls and shopping complexes that are mushrooming all over the place suggests that someone out there is spending a good amount of money on themselves and their family and it is a good opportunity for marketers to cash in on this spending spree. Infact these trends are no longer restricted to bigger metros:, smaller towns too have their share of malls and branded shops. Money is not just in the hands of few city dwellers but it has reached far and beyond,” continued Panchal.
Saving for a rainy day is the most preferred option by more than half the respondents (54%) after covering their essential living expenses. 51 percent of Indians also invest in Shares and Mutual Funds.
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The perception of healthy and promising job prospects for Indians over the next twelve months also makes them confident about their personal finances over the same period. 14 percent of Indian respondents consider their state of personal finances excellent and 74 percent consider it good in the next twelve months. Indians are the most optimistic people (88%) in the matter of personal finances.
Good job and financial prospects give Indians the freedom to indulge themselves and 60 percent of them are optimistic that it is the perfect time to buy things that they would want or need.
“The multitude of malls and shopping complexes that are mushrooming all over the place suggests that someone out there is spending a good amount of money on themselves and their family and it is a good opportunity for marketers to cash in on this spending spree. Infact these trends are no longer restricted to bigger metros:, smaller towns too have their share of malls and branded shops. Money is not just in the hands of few city dwellers but it has reached far and beyond,” continued Panchal.
Saving for a rainy day is the most preferred option by more than half the respondents (54%) after covering their essential living expenses. 51 percent of Indians also invest in Shares and Mutual Funds.
Click here to view more:
The Nielsen Company
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