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Hanesbrands employees receive United Way Spirit Award

09 Feb '09
3 min read

United Way of North Carolina presented the headquarters employees of Hanesbrands Inc. with the 2008 Employee Spirit award, recognizing the company for having the best employee campaign for its size in North Carolina.

Hanesbrands' headquarters campaign for United Way raised more than $1.9 million for United Way of Forsyth County, achieving its campaign goal despite an uncertain economic climate.

“The United Way of Forsyth County raised 95 percent of its total campaign goal during 2008 & Hanesbrands employees really came through for us, exceeding their goal for the year,” said Ron Drago, president and CEO, United Way of Forsyth County. “We are extremely grateful for the contribution, and we are truly inspired by the heart and soul that Hanesbrands employees pour into their annual campaign.”

It is the second time in three years that Hanesbrands employees have been honored as running the best campaign in the state representing 2,500 to 5,000 employees. In the past decade, the company has been the largest corporate contributor to United Way of Forsyth County, raising nearly $25 million to support families in need.

“The generosity of Hanesbrands employees – even in tough economic times – shows just how committed they are to helping United Way provide critical services to our community,” said John Marsh, Hanesbrands senior vice president and general manager of casualwear and the company's 2008 United Way campaign chairman. “Each year, our employees embrace the United Way campaign with a passion to lead by example. Our employees truly go the extra mile to help those in need, and I'm extremely proud that United Way of North Carolina has honored them with this award.”

Hanesbrands' 2008 campaign, held during September and October, included employee pledges, product sales and a corporate donation.

An employee kickoff celebration on Sept. 19, featured world-class mountain climber Jamie Clarke, who rappelled down the company's Oak Summit headquarters building. Clarke, who is leading a company-sponsored expedition to Mount Everest, donated books to the event and employees could receive an autographed copy by making a small donation to United Way. The celebration also included food, a rock climbing wall, games and other activities on stage, and a raffle prize drawing.

During its campaign, Hanesbrands also held two product sales – one for employees and one for the Winston-Salem community – that together raised more than $250,000 toward the campaign goal. The event offered shoppers great apparel at bargain prices, with all the proceeds going directly to help families and individuals in need. Hanesbrands donated Hanes, Champion, Playtex, Bali, Just My Size and other apparel, and more than 100 volunteers from Hanesbrands and the United Way helped execute the sales.

Hanesbrands Inc. is a leading marketer of innerwear, outerwear and hosiery apparel under strong consumer brands, including Hanes, Champion, Playtex, Bali, Just My Size, barely there and Wonderbra. Hanesbrands has approximately 45,000 employees in more than 25 countries.

Hanesbrands Inc

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