UB Group has started feasibility study to start retail outlet in Kingfisher Airlines, called Air Boutique.
The feasibility study will be done by KSA Technopak in areas of fashion products, accessories, apparels and inner-wears.
This proposed boutique will serve customers by offering, personal products, travel accessories, home care and Kingfisher Airlines branded merchandise.
This boutique is mainly targeting youngsters who are specifically interested in buying premium products.
To set up retail outlet, company has collaborated with New York based Royal Images, which has a 100 per cent subsidiary in Bangalore, to provide 'the mall in sky'.
Company has set up call centre in chennai to handle orders and queries on the air boutique.
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