Piloti Driving Shoes named official footwear of VIR
12 Feb '07
2 min read
VIRginia International Raceway is pleased to announce that Piloti Driving Shoes has been named the Official Footwear of VIR. Piloti is a California-based company that produces high-tech footwear specifically designed for the enthusiast or professional driver.
Athletic footwear designer Kevin A. Beard founded Piloti in 1999 to pursue something he always wanted to do: Create a line of authentic driving shoes that would not only be innovative in how they perform in racing conditions, but also stylish and comfortable enough for the street.
Using his background in biomechanics and design, he created a line of shoes using Piloti's exclusive, patented Roll Control heel technology, Nomex® fire-resistant lining, reinforced heel-&-toe areas, tough double-row stitching, and an outer sole reminiscent of the racing tread pattern used in the '50s.
Since the company's founding, Piloti has taken the motorsports world by storm with a classic example of “the right product at the right time.” Piloti provides driving shoes to many of the world's top racing drivers and is also the Preferred Footwear Provider of the Grand-Am Rolex Sports Car Series presented by Crown Royal Special Reserve.
“We are very pleased that Piloti Driving Shoes has agreed to be the Official Footwear of VIR,” said VIR general manager Josh Lief. “They are a cutting-edge company devoted to enhancing the performance and comfort of driving enthusiasts and, if you'll pardon the pun, they are a perfect fit with VIR."
20240830145952.gif)
.jpg?tr=w-120,h-60,c-at_max,cm-pad_resize,bg-ffffff "UBM China (Shanghai)")
-Ltd..jpg?tr=w-120,h-60,c-at_max,cm-pad_resize,bg-ffffff "Thermore (Far East) Ltd.")
