Dubai based retailer Rivoli Group plans to launch new Montblanc outlets in UAE at an investment of over Dh20 million. Rivoli is to open three Montblanc stores by August 2007 and revamp existing ones.
Rivoli Group possesses franchise rights to the German enterprise for Oman and the UAE. New stand-alone stores for Dubai Festival City (DFC), Wafi City and Jumeirah Beach Hotel are in pipeline.
Montblanc's diamond jewellery collection is widely available at Rivoli's store in BurJuman.
Montblanc products are sold at 22 stores in the Gulf region, two of which are in Abu Dhabi, six in Dubai and one in Al Ain, thus helping company to raise its global sales according to Managing Director Lutz Bethge.
Montblanc, a leading manufacturer of writing instruments, offers watches, perfumes, eyewear, jewellery and leather products also. Writing instruments contribute 50 percent of global sales and rest is accounted for by other products.
Eyewear and perfumes sell the most in UAE. Half of Montblanc's consumers are womenfolk.
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