Forever 21 opens a flagship boutique to lure teens
27 Apr '07
1 min read
Forever 21, a Los Angeles based company that sells casual, dressy tops, basics, sweater, pants, shorts, skirts dresses, denim, accessories, jewelry, intimates, for teens and college students is all set to lure Canadian youth by opening a flagship boutique across the street from Toronto's Eaton Centre mall this summer.
The boutique will acquire a land of 13,000 square feet, will be built in retailer's latest store format.
Forever 21 is trying to follow the footsteps of Zara, Gap's Old Navy and H&M.
The company plans to open another boutique in Ontario and few more outlets by 2008. Forever 21, operated through 390 stores in US, has outlets in Dubai and Singapore. In 2001 it opened another one in West Edmonton Mall.
Forever 21 produces its house-branded fashions in US, but also sources some clothing from overseas as well.