Lee Cooper, the fine English denim company has announced the launch of its Exclusive Beatles collection, which is out in stores now. Punctuating its association with British music (rock in specific), the company has tied up with The Beatles for a special range of t-shirts for men and women.
Announcing the launch, Ameet Panchal, CEO, Lee Cooper (India) Pvt Ltd said “We are proud of our long – term association with British music & culture. The Beatles are regarded as one of the greatest rock bands in history, so what better way to cement this association than to tie up with the Beatles? This truly is the amalgamation of two iconic brands.”
The collection has been developed with a true vintage feel, with washed treatments in trendy young profile. It not only strengthens Lee Cooper's association with rock music, but also connects with Lee Cooper's Spirit of '68 Collection which was introduced last month.
The Beatles T-shirts are available in Lee Cooper Exclusives, Central, Ebony, Globus, Pantaloons, Piramyd, Lifestyle and other multi branded outlets.
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