Italian fashion brands are engulfing the whole world with their enchanting beauty, innovative ideas and splenderful style! Brands like Versace and Cavalli are known in remotest parts of the world, penetrating almost every village and city of not only Europe and America but also Asia and Africa. Such is the power of good promotion and campaigning!
IT Holding Group is a leader in the creation, design, production and distribution of high-end apparel and accessories. Company controls and coordinates a group of companies produce distribute products under top owned brands - Gianfranco Ferré, Malo, and Extè – as well as licensed brands - Versace Jeans Couture, Versace Sport, Just Cavalli, C'N'C Costume National and Galliano.
IT Holding has over 1,700 employees and posted net revenues of around 700 million Euro in 2006. It went public on November 1997 and its shares are traded on the Milan Stock Exchange. IT Holding, which sources most of its raw materials from Italy itself, is now a leading player in the luxury industry trough a multi-brand and a multiproduct strategy, 'Group with the heart and speed of a small company.'
So, what is Company's mantra for success? Chairman Tonino Perna told Fibre2fashion, “It's important to continuously invest in excellence and quality, which are the strong points of our winning model. IT Holding successfully overcame challenges in the past, thus, laying the strong foundations upon which to build glorious future. Our goal is to confirm our high standing in the luxury sector and also leadership as exporter worldwide of the values and qualities intrinsic to the 'Made in Italy' product.”
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