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Sia Wedding Jewelry glitters with Om Shanti Om success!

27 Dec '07

2 min read

Sia Art Jewellery launched their new Wedding Collection 2008. The theme for this year's collection is 'Feel like a star'. This theme carries forward the success of the Sia- Om Shanti Om association.

Sia Art Jewellery was the exclusive jewellery designer for the film Om Shanti Om, and a line of jewellery from and inspired by the film is already available at all Sia stores across the country.

Speaking on the occasion of the launch, Roli Malhotra, Manager- Marketing and Customer care, said, " Though the Wedding collection 2008 shares a common theme with the Om Shanti Om collection, yet the workmanship on all designs and collections is unique- giving each piece a different look.

This year customers can choose from glitzy American Diamonds, evergreen Kundan, colourful crystals, classic Pearls, elegant Victorian and our trademark Bollywood collection, which features exquisite and over-the-top bling pieces.

Not only brides, but also friends and relatives of the bride as well as those looking for some glamourous accessorizing for the party season ahead can indulge in shopping therapy at Sia!"

The Sia Wedding Collection 2008 features contemporary as well as traditional designs in necklace sets, pendants, earrings, maang tikkas, baaju bandhs, haath panjas, payals, finger rings, toe-rings, bangles and bracelets, and starts from Rs 1995 onwards.

Notable amongst this year's collection is the use of bright colours like electric blue, stunning pink and glossy emerald green."

These colours are always in demand by the customers as these are traditional favourites- complementing these are the new collections in a range of finishes like rhodium, gold, rose-gold, oxidized and a rhodium-gold mix as well.

Our Bollywood collection focuses on large stones set in intricate designs, or framed with smaller stones in Western style"

SIA Lifestyles Pvt Ltd

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