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ABFRL's Allen Solly launches largest flagship store in Bengaluru

11 May '23
1 min read
Pic: Allen Solly/Aditya Birla Fashion and Retail Ltd
Pic: Allen Solly/Aditya Birla Fashion and Retail Ltd

Insights

  • Allen Solly has launched its biggest flagship store in Bengaluru's HSR layout.
  • The 5,000 square feet store offers a wide range of clothing for men, women, and juniors, including formal and casual wear, partywear, and The Tuxedo wedding collection.
  • The launch is part of the brand's plan to expand its offerings in the southern India market.
Allen Solly, India’s casual work wear brand from Aditya Birla Fashion and Retail Ltd (ABFRL), has opened its largest flagship store, having a retail space of 5,000 square feet, in Bengaluru, India at HSR layout. The launch is part of the brand’s plan to expand its offerings and network to customers in the southern India market.

The Allen Solly store offers a wide range of wardrobe options for men, women, and juniors. The exclusive collection at the store includes a new range of suits and blazers featured under The Tuxedo wedding collection. There’s an extensive line of formal and casual wear for men, women, and juniors along with a partywear collection and dressed up casuals for juniors, ABFRL said in a press release.

“We are delighted to announce the launch of our largest store in Bengaluru. Allen Solly aims to build stronger connections with its consumers and expand its market presence. Bengaluru’s response to our effortlessly stylish range has been the driving factor behind this brand-new store,” said Richa Pai, COO, Allen Solly.

Fibre2Fashion News Desk (NB)

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