Home / Knowledge / News / Fashion / Designer Agnimitra Paul collaborates with 365oranges.com
Designer Agnimitra Paul collaborates with 365oranges.com
08
Oct '12
Ms. Agnimitra Paul
Ms. Agnimitra Paul
Popular Indian fashion designers are tying up with various online shopping portals to offer customized garments as per the choices and requirements of their clients these days. One such designer is Kolkata-based Agnimitra Paul, who has recently collaborated with an e-commerce site 365oranges.com to cater to the growing demands of her customers in India and across the world.
 
“This is the first e-commerce site that I have tied up with. I think it is a great medium to reach out to people because an e-commerce site can actually open up the world for you. Being just in a store in Kolkata or supplying to some stores in India was not making me available to everybody who wants to wear my clothes. That was the sole reason why I wanted to come on board,” explained Agnimitra in an interview with fibre2fashion.
 
Explaining how her customers would benefit from her collaboration with the shopping portal, she says, “Through the portal, I would be interacting and answering to my clients’ queries. Besides, I myself have modelled in my outfits on the website so that people can have a fair idea how the outfit is and how it would look on them.”
 
“And for individual customers, I would also be making certain changes in the apparels that are showcased on the site, for example, changes in color or any other changes that the customer wants. It is almost like coming to my studio and sitting with me for an hour to get customized designing. Here, we will be doing this over emails,” she says.
 
Speaking about the advantages of online shopping, she avers, “E-commerce websites are excellent mediums. Nowadays, in metros and even in Tier II Indian cities, everyone is working. It is such a fast life where everyone does not have the time to actually go to a store always to buy an outfit, and online shopping offers a very convenient option for such kind of lifestyle. Facilities like free shipping and return services offered by e-commerce websites make shopping more convenient.”
 
However, Agnimitra would not be offering the return facility on her garments. She says, “All the outfits would be customized as per the preferences of the buyers, so they cannot be returned.” 
 
When quizzed about the Indian consumers’ acceptance for online apparel shopping, she replies, “I launched my collection in last week of September and I am already getting orders from the western part of India. Some people want to pick up the garments as it is while some want them to be customized for them. Some want to try out another color while some want their outfits to be delivered before the popular Bengali festival ‘Durga Puja’.”
 
Informing about the growing demand from overseas, she says, “The portal 365oranges.com has a lot of US clients and we are getting many buyers from that country too.”
 

Fibre2fashion News Desk - India

Must ReadView All

Textiles | On 20th Jan 2017

TEA expects budget to upscale textile skill industry

The Tiruppur Exporters’ Association (TEA) has requested the Central...

Textiles | On 20th Jan 2017

Bangladesh could earn $60 billion in exports by 2021

Bangladesh is expected to earn over $60 billion in exports by the...

Courtesy: PIB

Textiles | On 20th Jan 2017

Govt to help Tangaliya weavers purchase looms: Irani

Government of India will facilitate Tangaliya weavers in purchase of...

Interviews View All

Abhishek Ganguly
Puma India

‘As a brand, Puma is always looking for new and innovative ways to inspire ...

Smita Murarka
Amanté

‘There is huge demand in the Indian lingerie market for non-wired styles.’

Evelyne Cholet
UCMTF

‘France had a reputation of being big in new ideas, but poor in marketing...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer Prathyusha Garimella is known for blending...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
January 2017

January 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search