“Our developments for Pure London form part of an on-going three season plan and we will continue to listen to the market and build on the success of this year’s show, to make further changes and deliver an event better event next season.”

As part of the changes to the show Pure London has already announced that it is to re-edit its footwear and accessories sections next season, moving footwear brands into a new section of the exhibition halls.

The redefined footwear and accessories sections, which will come into effect next season, will enhance the identities of both areas. As a result, brands will enjoy a brighter space and it is hoped that the changes will improve visitor experience bringing more buyers to those sections.

The next edition of the show will take place from August 3-5, 2014 at London Olympia.

Pure London