Home / Knowledge / News / Fashion / Splash Fashions taps actor Esha Gupta as brand envoy
Splash Fashions taps actor Esha Gupta as brand envoy
21
Jul '14
Splash Fashions, Middle East’s largest high-street retailer & part of the Landmark Group, has announced that it has signed Bollywood actress and fashion icon, Esha Gupta as its new Brand Ambassador for the Indian sub-continent. Known for her impeccable dressing sense and immense popularity amongst the fashionable & discerning Indian youth, Esha will be the face of the brand going forward and will be featured in a new brand campaign scheduled to rollout in the fall of 2014 across outdoors, print, digital and in-store communication. 
 
Commenting on the association, Raza Beig, CEO, Splash & ICONIC said, "Globally, Splash enjoys an unparallel reputation for offering the latest fashion to the customers at affordable prices. Our growth in India has been phenomenal as we rapidly continue to gain acceptance amongst the fashion-conscious Indian customers looking for the latest and in-trend fashion choices.
 
"With one of the most well dressed Indian actresses, Esha Gupta as our brand ambassador, we hope to further widen our appeal amongst our target audience. This raven haired beauty will be instrumental in highlighting product and the fashion relationship between her and the brand. Known for her stunning looks and a sense of style that puts her in the 'Best Dressed' lists every year, she is an obvious choice to represent Splash in India."
 
“We are excited to announce Esha as the Brand Ambassador for Splash in India," said Kalyan Kumar, COO, Splash Fashions India Pvt. Ltd. “An actor of immense potential & beauty, Esha is known for her  keen sense of fashion & represents today’s fashion conscious woman. A fashion icon, Esha perfectly embodies the youthful and vibrant spirit of Splash thus making her the best fit for the brand.” 
 
Speaking on the association Esha Gupta said, "I am elated to be the face of Splash! They are an iconic brand, known internationally & in India for offering the latest global fashion trends. I feel their collections are quite reflective of my fashion sensibilities. Splash has been quite instrumental in transforming the fashion scene in India since its launch and I look forward to adding impetus to their efforts.”
 
With an eye for the latest global trends and reflecting an everyday attitude, Splash looks forward to enhancing its extensive appeal among the youth, through its association with this dazzling star. As the brand ambassador for Splash in India, Esha will help launch their Autumn Winter 2014 collection, appearing in the brands’ print advertising, public relations efforts and online properties. The campaign will kick-off, in the fall of 2014. 
 
About Splash:
Headquartered in Dubai, Splash is Middle East’slargest fashion retailer and part of the Landmark Group, one of the biggest retail conglomerates in the Middle East, India, Pakistan, Sri lanka and Africa. Founded in 1993 as a single brand store in Sharjah, Splash has grown to over 200 stores and 50 brand stores across 13 countries. 
 

Splash Fashions


Must ReadView All

Uzbekistan wants joint ventures with Hungarian textile firms

Textiles | On 20th Feb 2018

Uzbekistan wants joint ventures with Hungarian textile firms

Uzbekistan has offered Hungary to create joint ventures in the two...

Vietnam’s textile & garment exports up 10.68% in 2017

Textiles | On 20th Feb 2018

Vietnam’s textile & garment exports up 10.68% in 2017

Vietnam came very close to achieving its 2017 textile and garment...

From left: Tania Polonnowita Wettimuny, MD, Hellmann Sri Lanka; Bart de Vries, Global COO Air & Sea Hellmann; Deshamanya Mahesh Amalean, Chairman, MAS Holdings; & Shirendra Lawrence, COO, MAS Holdings

Textiles | On 20th Feb 2018

Hellmann and MAS form joint venture HMSC

Hellmann Worldwide Logistics and MAS Holdings have formed Hellmann...

Interviews View All

Yashiki Gumber
Sahiba Fabrics

Fabric does not restrict us from fashion trends

Headhonchos
Indian fashion industry

Organic the first choice of any environment-conscious person

Shiladitya K Joshi
Truetzschler India Private Limited

India ITME provides a platform to interact with our stakeholders

Ravindra Jain, Ashish Baid

Oswal Prints Private Limited has been manufacturing and exporting ethnic...

Rikesh Mistry

Jupiter Comtex Pvt Ltd, established in 1973, started its textile machinery ...

Suresh P Bagrecha

Komal Texfab, founded in 1981, is into manufacturing of knitted fabrics,...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Sidharth Sinha
Sidharth Sinha

<b>Sidharth Sinha</b> has contributed to the successful rebirth and...

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

February 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
70.6%
No
12.7%
Skip
16.7%

Total Votes: 102

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.7%
No
29.4%
Skip
6.9%

Total Votes: 102

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
88.2%
No
8.8%
Skip
2.9%

Total Votes: 102

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
83.3%
No
7.8%
Skip
8.8%

Total Votes: 102


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search