This is a huge growth strategy for us, stated Ignacio. World gives us the opportunity to penetrate the Action Sports arena with a brand that has tremendous equity. World will complement our streetwear lifestyle line of Stitches Major League Baseball apparel as well as our Dickies Young Men's Fashion Tops Line.
Our initial line, which we will be testing in selected Specialty retail stores and Mid Tier retailers for BTS and Fall '08 will consist of Boys 8-20 and Young Men's printed S/S and L/S Tees, Polo's, Thermal layered knit tops and Fleece Hoodies. We will definitely be focusing on bright “Pop” colors this fall. For spring'09 we will be introducing fashion bottoms to the collection.
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.jpg?tr=w-120,h-60,c-at_max,cm-pad_resize,bg-ffffff "UBM China (Shanghai)")
-Ltd..jpg?tr=w-120,h-60,c-at_max,cm-pad_resize,bg-ffffff "Thermore (Far East) Ltd.")
