Home / Knowledge / News / Fashion / New Era & Marvel to launch caps dubbed 'Super Heroes'
New Era & Marvel to launch caps dubbed 'Super Heroes'
03
May '08
New Era Cap's signature 59FIFTY is now donning some of most famous and notorious Marvel comic book heroes and villains.

New Era, the leading headwear designer and manufacturer, announced that it has signed a licensing deal with Marvel to launch a new series of caps dubbed the "Super Heroes" Collection.

This new series will feature character designs from Marvel's enormous library of world renowned characters with designs that reflect each characters' persona from the comics.

New Era's first two collections will be focused on the Iron Man and The Incredible Hulk movie events. Iron Man caps are available now in selected retail stores throughout the country as well as online for about $35.

The designs feature either Iron Man's face or an image of his hand. In addition, consumers will be able to get the caps in a variety colors and choose from two different fabrics including wool and satin. Go to check out the caps, see the movie trailer and learn about the story behind Iron Man.

Caps for the Hulk will be available in mid-May at selected retailers as well as online. The designs for this collection focus on the green Super Hero's most famed traits his eyes and incredible strength.

"We're ecstatic to align ourselves with such an iconic brand as Marvel," said Gerry Matos, Senior VP of Marketing at New Era.

"With their vast collection of characters and our signature caps as a canvas, we expect the demand for these caps to be high."


Must ReadView All

Courtesy: Pexels

Fashion | On 23rd Jun 2018

Nigerian bank launches N1 bn fund for fashion entrepreneur

Nigeria’s Bank of Industry has set aside 1 billion Naira (N) to...

Courtesy: Tayal

Textiles | On 23rd Jun 2018

Tayal textile factory in Algeria starts exports to Turkey

Algeria’s largest textile factory, the joint Algerian-Turkish company ...

Courtesy: Manhattan Beachwear

Fashion | On 23rd Jun 2018

Manhattan Beachwear in global partnership with BCBG Group

Manhattan Beachwear, the largest swimwear manufacturer in the US, has ...

Interviews View All

Saket Garg
Garg Corporation

The biggest challenge is lack of skilled workforce and competition from...

Mukesh Agarwal & Rajesh Agarwal
Madhuram Fincap Pvt Ltd

Increasing prices and lack of demand main issues facing industry

Pinkesh Jain
Everflow Petrofils Ltd

‘An innovative technology which India needs desperately is the...

Sugandha Bhardwaj

<div>New Delhi-based Brinjal Designs Pvt Ltd manufactures home furnishing...

Vikas Banduke

Softech Controls Private Limited (SCPL) is a part of the Cotmac Group, an...

Rajat Jaipuria

Activewear brand Soul Space promotes organic cotton farming and...

Iago Castro Asensio
RCfil Distribuciones S.L.

Iago Castro Asensio, International Business Manager of RCfil...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Samar Firdos
Arvind Ltd

<b>Samar Firdos</b>, Chief Manager (Design) at Lifestyle Apparel Denim...

Priya Somaiya
Usha Social Services

The Usha Silai label from Usha International is all set for a retail...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


June 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search