Home / Knowledge / News / Fashion / Have picture perfect lips get set to win cash & be recognised!
Have picture perfect lips get set to win cash & be recognised!
11
Jul '08
If you've been told you have great lips, don't "kiss off" the compliment. Instead, put your lips to work and enter the Softlips Picture Perfect Lips national search, sponsored for the third year in a row by the popular Softlips lip conditioning products.

The 2008 winner will receive a cash prize of $2,500, the possibility to become a professional lip model and the prestige of having the prettiest pucker in America, which will be posted online for all to see.

"The Softlips lip model search is a widely popular and fun competition, as women everywhere vie for this feature title," says Jennifer Hamberger, the Softlips brand manager at The Mentholatum Company. "We believe that well-cared-for lips are a woman's best asset."

And the research agrees. According to a national survey of more than 1,000 U.S. men, they prefer females with beautifully-shaped and natural, healthy looking lips.

The survey, commissioned by Softlips, also reveals that 40 percent of the male respondents say dry, chapped lips on a woman are a "turn-off."

Over the past two years that the contest has run, more than 6,000 women of all ages have entered from all parts of the country.

The two previous grand prize winners, Mireya Ramos, 18, of El Paso, TX, and Ashton Shane, 22, of Los Angeles, CA, represented the well-cared-for, beautiful lips the judges were looking for.

The Softlips Picture Perfect Lips search is open to legal female U.S. residents, age 13 or older, and entrants will be judged by a panel of expert judges, including Danielle Korwin, president of the Parts Models modeling agency in New York City, the only modeling firm in the U.S. that specializes in parts models only lips, eyes, hands, feet, etc.

So, what sets apart picture perfect lips from those that are purely lip service?

"The main things we look for when we're scouting lip models are the lips' shape, the symmetry between the top and bottom lip, the degree of fullness, the natural color of the lips and the texture," says Korwin.

According to Korwin, the shape of the lips should include a defined "bow" on the top lip, but no sharp angles; neither the top nor bottom lip should be much larger or smaller than the other; and lips should be full, but not overly exaggerated or "bee-stung" (only ladies with natural lips versus those with collagen augmentation need apply). Lips should also have a natural color along with a smooth, healthy texture with no flaking, cracks or chapping.

The grand prize winner will receive a $2,500 cash prize, a one-year supply of Softlips and be nationally recognized as the woman with the perfect pucker.

Ten runners-up will be awarded a year's supply of Softlips products, including the new, USDA Certified Organic Softlips PURE line, Softlips Tints in rose, bronze and pearl, and the traditional Softlips lip conditioning balms in Strawberry, Vanilla, Cherry and Raspberry with Green Tea Extract.

The Mentholatum Company


Must ReadView All

India to be largest cotton producer in 2018-19: USDA

Textiles | On 22nd Jun 2018

India to be largest cotton producer in 2018-19: USDA

For the fourth consecutive season, India is expected to be the...

Organic Basics gets Polygiene help for advanced underwear

Apparel/Garments | On 22nd Jun 2018

Organic Basics gets Polygiene help for advanced underwear

Danish firm Organic Basics is working with Swedish company Polygiene, ...

Courtesy: Pexels

Textiles | On 22nd Jun 2018

Pakistan's textile exports up 9.82% in July-May FY18

The value of textile and garment exports from Pakistan increased by...

Interviews View All

Top executives
Textile industry, India

The event should be organised every year

Representatives
Textile & apparel industry

GST is a complicated and lengthy process

Shawn Honeycutt
Bolger & O'Hearn

‘The Indian market is interesting and rather persistent in seeking new...

Nitesh Mittal

Kusumgar Corporates is a leading manufacturer of technical textiles and...

Tom Adeyoola

Describing itself as the best body shape and garment fit company in the...

Kalai Selvi

Vidyashilp Academy in Bengaluru is the country's first Fairtrade School....

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Divvya and Nidhhi Gambhir
Walnut

<b>Divvya and Nidhhi Gambhir</b> started their career with the launch of...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Rupa Sood and Sharan Apparao
Nayaab

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


June 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search