Home / Knowledge / News / Fashion / Headgear and Blue JV to make Taverniti & Antik denim
Headgear and Blue JV to make Taverniti & Antik denim
21
Jul '08
Blue Holdings Inc announced it has signed a Term Sheet outlining the basic business terms of a joint venture (JV) where Blue Holdings, Inc. and Headgear Inc. will co-market select Blue Holdings brands, including Taverniti So and Antik Denim, to selected Headgear retailers, and jointly develop new non-denim products. Blue Holdings and Headgear hope to execute the definitive joint venture agreement shortly.

Under the terms of the joint venture, Blue Holdings will provide sales and marketing support for selected accounts, introduce new accounts and co-develop new products. Headgear will design and develop all non-denim apparel and footwear and will share all production resources and sourcing resources world-wide. In addition, Blue Holdings will provide celebrity introductions to Headgear brands and link web sites for co-marketing opportunities.

Founded in 1992, Headgear Sportswear is today a wholesale designer and marketer of young men's and junior's apparel in the U.S., with a portfolio of private label brands such as Blac Label, Blac Label Pink, Blac Label Gunmetal and Tru Ambition footwear. Headgear's private label brands are sold through multiple retail channels.

“We are very excited to partner with Headgear Inc,” said, Glenn Palmer, Chief Executive Officer of Blue Holdings, Inc. “This venture will be an important step forward for Blue Holdings and Headgear. The partnership of these two companies has tremendous synergies. By combining our respective core competencies and creative vision, we will greatly expand the product offerings under the Antik and Taverniti brands as well as their bases of distribution. We look forward to a long and successful relationship.”

Jeff Watson, Chief Executive Office of Headgear Inc., said, “Headgear is more than excited to begin work with Blue holdings on a joint venture to make Taverniti and Antik denim pure lifestyle brands. Headgear's lead brand Blac Label will have estimated sales of $200 million at retail with estimated profits of $25 million for 2008. I feel in teaming with Blue, we can take Antik and Taverniti and form pure and complete collections to complement the their excellent denim products.”

Blue Holdings Inc


Must ReadView All

Uzbekistan wants joint ventures with Hungarian textile firms

Textiles | On 20th Feb 2018

Uzbekistan wants joint ventures with Hungarian textile firms

Uzbekistan has offered Hungary to create joint ventures in the two...

Vietnam’s textile & garment exports up 10.68% in 2017

Textiles | On 20th Feb 2018

Vietnam’s textile & garment exports up 10.68% in 2017

Vietnam came very close to achieving its 2017 textile and garment...

From left: Tania Polonnowita Wettimuny, MD, Hellmann Sri Lanka; Bart de Vries, Global COO Air & Sea Hellmann; Deshamanya Mahesh Amalean, Chairman, MAS Holdings; & Shirendra Lawrence, COO, MAS Holdings

Textiles | On 20th Feb 2018

Hellmann and MAS form joint venture HMSC

Hellmann Worldwide Logistics and MAS Holdings have formed Hellmann...

Interviews View All

Poojaa Kumar Deepak
Zeven

Zeven's performance sports apparel is designed for the Indian body type,...

Kaizad Hansotia
GetNatty

Competition is the best thing that can happen to a startup

Pinkesh Jain
Everflow Petrofils Ltd

‘An innovative technology which India needs desperately is the...

C Dhandayuthapani

MAG Solvics Private Limited was established in 1991 to design and develop...

Liz Manning

<div><b>Liz Manning</b>, Business Development Manager at Catexel, has...

Ravindra Jain, Ashish Baid

Oswal Prints Private Limited has been manufacturing and exporting ethnic...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Divvya and Nidhhi Gambhir
Walnut

<b>Divvya and Nidhhi Gambhir</b> started their career with the launch of...

Akta Adani
India Boulevard

India Boulevard is a San Francisco-based curated fashion marketplace that...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

February 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
70.6%
No
12.7%
Skip
16.7%

Total Votes: 102

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.7%
No
29.4%
Skip
6.9%

Total Votes: 102

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
88.2%
No
8.8%
Skip
2.9%

Total Votes: 102

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
83.3%
No
7.8%
Skip
8.8%

Total Votes: 102


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search