Home / Knowledge / News / Fashion / St. Petersburg premiere for the Swedish fashion chain
St. Petersburg premiere for the Swedish fashion chain
Aug '08
The fashion chain Lindex is opening the doors of its first ever store in Russia, namely in St. Petersburg, making it the first Swedish fashion chain with a presence in the country. The boutique is located in the newly built Atmosphera Gallery on Kommendantsky Square.

"The opening of this boutique in St. Petersburg is the starting point for Lindex' s continued journey into Russia. Our plan is to open 100 new storess in the country over the next five years. Russia is an exciting and strategic market with strong purchasing power. That' s why we see significant opportunities for expansion there," says Lindex MD Göran Bille.

The store, which covers an area of more than 500 square metres, has a glass facade and an interior designed in line with Lindex' s latest store concept. Lindex has worked hard to simplify the store for its customers and has devised new solutions to display the clothing in an optimal way.

"The store stands out as a fashion pearl in the gallery and we are convinced that our Russian customers will appreciate our business idea offering inspiring affordable fashion. All the Russian customers to whom I spoke were tremendously impressed, and this really is St. Petersburg' s most elegant store," says Göran Bille.

The store offers inspiring affordable collections for both ladies and children. It also has one of Saint Petersburg' s most extensive ranges of luxury, everyday and trendy lingerie.

Lindex now has stores in eight countries and also plans to open franchise stores in Saudi Arabia in September.


Must ReadView All

Courtesy: Stone Island

Apparel/Garments | On 25th Jun 2018

Stone Island has mastered ingredient branding: Braind

Italian high-end men's apparel brand Stone Island tops the list of...

Courtesy: Tecnorama

Textiles | On 25th Jun 2018

'Tecnorama automatic dyeing system offers efficiency'

Italy based Tecnorama’s fully-automatic machinery for dispensing...

Courtesy: Pantone

Textiles | On 25th Jun 2018

Pantone unveils polyester standards

Pantone, provider of professional colour standards for the design...

Interviews View All

Saket Garg
Garg Corporation

The biggest challenge is lack of skilled workforce and competition from...

Sunil Rathore
Lacoste India

‘New vendor is welcome if he offers cost, quality and timely delivery’

Rashi Menda

Every fifth sale we make on Zapyle is a repeat purchase

Suresh P Bagrecha

Komal Texfab, founded in 1981, is into manufacturing of knitted fabrics,...

Karan Behal

Karan Behal, founder and chief executive of top-selling brand...

Anupam Arya

<div>Jaipur-based Fabriclore Retailing Pvt. Ltd. is attempting to revive...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Cigdem Akin
Cigdem Akin

She has carved a niche for herself as the national brand of Turkey. Her...

Akta Adani
India Boulevard

India Boulevard is a San Francisco-based curated fashion marketplace that...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies


Leave your Comments

June 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category

Related Categories:

Advanced Search