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Damas adorns the bride with bespoke jewels
Sep '08
Damas, the leading international jewellery retailer in the Middle East, ushers in the wedding season with a lavish spread of jewels from the celebrated Damas Bridal Collection. Exclusively created by Damas' seasoned designers and goldsmiths, these elaborate couture pieces evoke elegance and sophistication to delight the bride on her special day.

The 101-year old jewellery house has assembled elegant sets of necklace, bracelet, ring and earrings featuring sumptuous diamonds, sapphires, rubies and emeralds masterfully set in 18kt white gold.

Tawhid Abdullah, Managing Director of Damas, remarked:
“Weddings are especially important for us since we are in the business of fulfilling dreams. It is a privilege to be part of every woman's most awaited occasion.”

“Bridal jewellery has become one of the highlights of our extensive range of offerings. Damas produces its own designs, ensuring the highest standard of craftsmanship in every creation. We offer the bride what she rightfully deserves – a dazzling jewellery set like no other meant to be passed on from generation to generation. We invite would-be brides to know how it feels like to wear these very special jewels,” he adds.

The Damas Bridal Collection carries the distinction of not having any two designs alike, guaranteeing exclusivity for its wearer. From traditional to contemporary, each set serves as fitting accent to an elegant bridal ensemble. There is a wide variety of designs to choose from: an all-diamond set whose brilliance only heightens the appeal of even a simple white dress, an opulent emerald set complemented by the lustrous beauty of diamonds and an elegant drizzle of rubies interspersed with playful brilliants, among many others.

This luxurious range of jewels is on view at the well-appointed Damas Les Exclusives Al Maktoum Road. The elegant setting of the boutique complemented by friendly and knowledgeable staff, makes it an ideal destination for brides in search of the perfect jewellery. In addition, the boutique has private rooms where ladies can fully appreciate the beauty of the pieces in utmost privacy.

The collection's intricate and unique designs will make every bride the center of attention on her wedding day. Damas once again brings back the romanticism of bridal jewellery, taking elegance and sophistication to a new level. Paired with Damas' exclusive range of bridal timepieces, the dazzling creations capture the breezy elegance and femininity of today's young brides.

The captivating Damas Bridal Collection is now on display at Damas Les Exclusives Al Maktoum Road. It is also available in Damas Les Exclusives in Al Hosn, Abu Dhabi; Fujeirah; Al Manal Mall, Ras Al Khaimah and Gold Centre, Sharjah. Other bridal designs are available in most Damas Les Exclusives Boutiques across the UAE.


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