In the beginning of September, the president of Mormaii made a speech for 3 thousand people at the Conarec 2008, whose theme was How did I create my successful brand.
Morongo (Marco Aurélio Raymundo) talked about how Mormaii was created in Garopaba (SC) in the 70's, when the place was just a fishermen's village.
The story of the growth of the brand that is the leader in the Brazilian surfwear market with the biggest mix of products was explained in a simple and original way.
The whole audience got amazed at the fact Mormaii succeeded away from the big centers, with a total unique style.
National and international reference in the relationship segment company/client, the Magazine Consumidor Moderno (Modern Consumer) is the most important publication in Latin America and is the organizer of the Conarec event.
In 2008, Mormaii won the 9th Modern Consumer Prize of Excellence in Customer Service, in the categories Fashion and Shoes.
The jury observed the best Brazilian companies, divided by sectors of production.
In the prize-giving ceremony, which happened in May, Mormaii was even honored as 'The Outstanding Company in 2008'.
Read the following text by the press officer of Conarec 2008 about the participation of the president and founder of Mormaii: Everyone was very moved by Marco Aurélio Raymundo when he told us how a doctor that decided to do a community work in a place that had no electricity or running water on the coast of Santa Catarina became a manufacturer of clothes for surfers loved by his clients.
Mormaii ended up transforming Garopaba into a city with distant economy nowadays, transforming the medicine assistance into an opportunity of personal and professional growth.
And the importance of personal success was very emphasized, highlighting Mormaii's mission of broadening the levels of conscience."