Home / Knowledge / News / Fashion / Cunard line sponsors stars for a cause charity auction
Cunard line sponsors stars for a cause charity auction
27
Apr '09
Stars For A Cause, a uniquely creative charity auction campaign, is set to showcase its collection of custom-made, hand-crafted jewellery and fashion accessories designed by a who's-who list of Hollywood celebrities and worn on the red carpet by the likes of Goldie Hawn and William Shatner, among others. A preview of the collection begins an international tour on Sunday 26 April departing New York aboard Cunard's Queen Mary 2 on a Transatlantic Crossing en route to England.

The collection will preview in an exhibit at Bonhams (New Bond Street) in London on 5 May during an event organized by The Prince's Trust, one of the benefitting charities. Then, it arrives back to New York for an exhibit at Bonhams (Madison Avenue) on 18 May before the tour and final preview culminate at a live auction with more than 100 lots at Bonhams & Butterfields, in Los Angeles on 28 May.

"Cunard Line has long offered a most civilized mode of travel across the Atlantic for scores of celebrities, royalty and stars alike, and now their dazzling jewellery and fashion accessories will travel in-style. We take great pride in being the official liner transporting the Stars For A Cause collection to its unveiling in London," shared Carol Marlow, president of Cunard Line.

This year's campaign was made possible by the generous contribution of acclaimed jewellery designer Robyn Rhodes, who guided the celebrities on their designs and oversaw manufacturing of the one-of-kind pieces. Grabbing attention on the men's footwear-scene, Auri Footwear lent its expertise for celebrity "leading men" to design excessively-comfortable leather shoes. Other unique items in the auction include:

• A collection of purses embellished with a celebrity "kiss" and autograph by Jonathan Rhys Meyers, Phillip Seymour Hoffman, Eva Longoria, Teri Hatcher, Reese Witherspoon, and more.

• One 12-litre "Balthazar" and one 6-litre "Methuselah" bottle of Moët & Chandon Champagne signed in gold by Golden Globe Award winners, nominees and presenters, including the cast of "Slumdog Millionaire," Colin Farrell, Susan Sarandon, Ricky Gervais, and more.

• Limited-edition posters celebrating the 66th Annual Golden Globe Awards, individually autographed by Hollywood's biggest and brightest stars, including Brad Pitt & Angelina Jolie, Tom Hanks, Dustin Hoffman, Sigourney Weaver and Kate Winslet, among others. Copies of the commissioned poster were generously donated by the Hollywood Foreign Press Association.

Half of the money raised will go to charities chosen by the endorsing celebrities and half will benefit The Prince's Trust, a youth-services charity based in the UK and supported by Cunard Line, the campaign's founding sponsors.

"The red carpet at Hollywood's major awards events is recognized worldwide as the premiere locale to showcase high fashion," said George Braunstein, co-founder of non-profit organization, STARS. "We've given this year's award season nominees and presenters a chance to show their creativity by designing jewellery to wear on the red carpet. Most importantly, the one-of-kind designs will be sold at auction to raise money for their favourite charities," added Braunstein.

According to Carolyn Mani, director of Sunset Estate Auctions at Bonhams & Butterfields Los Angeles, "We anticipate an international audience will express interest in the jewellery and fashion accessories designed by the stars - and bidding could be quite competitive. Bonhams & Butterfields is honoured to join this effort."

Cunard


Must ReadView All

EU renews GSP+ scheme for Pakistan 2 years

Apparel/Garments | On 24th Feb 2018

EU renews GSP+ scheme for Pakistan 2 years

Pakistani exporters can enjoy preferential duties on exports to the...

Surat wary of e-way bills

Textiles | On 24th Feb 2018

Surat wary of e-way bills

There is no respite for Surat’s textile manufacturers and retailers....

Retailers choose sides in Alibaba-Tencent battle in China

Apparel/Garments | On 24th Feb 2018

Retailers choose sides in Alibaba-Tencent battle in China

Two big Chinese firms— Alibaba Group Holding Ltd and Tencent Holdings ...

Interviews View All

Mandeep Nagi
Shades of India

Women value something that is unique and has a flavour of India

Mohammad Mamun Ar Rashid
UL VS Bangladesh Ltd

Productivity, creativity and innovation play a vital role in the growth of ...

Headhonchos
Textiles & allied industry

Textiles industry is always in the forefront in accepting latest technology

Sandip Bhojani, Manthan Patel

Krypthm Tradelink LLP is a Surat-based manufacturer of westernwear....

Harsh Shah

Established in 1956 with a small beginning, Embee today manufactures a...

Ravindra Jain, Ashish Baid

Oswal Prints Private Limited has been manufacturing and exporting ethnic...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Kai Poehler
Voith Paper GmbH & Co. KG

The glass mat industry is growing by five to eight per cent annually. Kai...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Aditi Somani
Aditi Somani

Aditi Somani specialises in luxury fusion wear with international cuts and ...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

February 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
70.6%
No
12.7%
Skip
16.7%

Total Votes: 102

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.7%
No
29.4%
Skip
6.9%

Total Votes: 102

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
88.2%
No
8.8%
Skip
2.9%

Total Votes: 102

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
83.3%
No
7.8%
Skip
8.8%

Total Votes: 102


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search