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Camilla Lackberg endorses Sono Vaso brand in Europe
May '09
Hong Kong maternity fashion brand Sono Vaso recently launched in Europe with pregnant bestselling author Camilla Lackberg endorsing the range.

From their European base in Gothenburg, Sweden, Sono Vaso anticipates a rapid growth for their successful brand. "Camilla Lackberg is the biggest selling author in many EU countries and her love of Sono Vaso clothes is a fantastic opportunity for us," said director and designer Melanie McInally.

Lackberg has already appeared in many magazines and TV shows wearing Sono Vaso clothes and the company has been inundated with e-mails from eager customers, awaiting this launch.

Sono Vaso is a successful local Hong Kong brand and the company was formed in 2007, and has since firmly established itself in Hong Kong with affordable trend-right maternity wear. The brand is available in several shops in the territory as well as on-line. "We have participated in several community functions such as fairs and markets and it is great to meet our customers this way and we also support local charities," said director Rita Yaworsky.

Both directors are proud to launch a Hong Kong brand overseas and plan to take the brand worldwide, Europe is just the first step. "Hong Kong is such a good base with women from all over the world living here and after two very successful years here with so many women truly appreciating our comfortable and stylish maternity wear, we are very confident that Sono Vaso will be successful worldwide."

Sono Vaso

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