Advanced Product Search & Filtering: To simplify the shopping process, consumers can now narrow product selections by budget, metal type, gemstone, product (earrings or bracelets, necklaces or rings), as well as many other criteria. The result – products tailored to individual specifications in seconds.
Product Detail Flyouts: With the goal of empowering consumers and providing them with as much information as possible, consumers no longer need to click on a product to access additional information. As they're shopping, consumers can simply use their mouse to hover over a product image, and a flyout will appear containing all the information needed to make a purchase. This includes details such as carat weight, number of gemstones, type of clasp on a necklace or bracelet, as well as many other criteria.
Improved Diamond Search: For those customers searching for the perfect diamond, Blue Nile now provides them with the ability to save multiple diamonds simultaneously to be viewed later. To make finding the perfect diamond an even more empowering and objective purchase, the Diamond Comparison tool assembles diamonds into an easy-to-read chart, making it possible to compare and contrast quality criteria and price side-by-side.
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.jpg?tr=w-120,h-60,c-at_max,cm-pad_resize,bg-ffffff "UBM China (Shanghai)")
-Ltd..jpg?tr=w-120,h-60,c-at_max,cm-pad_resize,bg-ffffff "Thermore (Far East) Ltd.")
