Home / Knowledge / News / Fashion / Vadodara designer brings Patola saris on ramp
Vadodara designer brings Patola saris on ramp
Dec '09
Patola saris, which are usually patronized by the rich and famous class of the society and are exclusively manufactured in Patan as per the traditional weaving techniques, since last 800 years, are now on a ramp. For the first time in the history of these traditional saris, models scorched the ramp draping these beautiful creations.

Ms. Hetal Salvi, a fashion designer from Vadodara brought this sari on a ramp. She is trying to keep the diminishing art of weaving Patola saris alive and intends to take them to the centre stage of national fashion. Ms. Salvi belongs to a family of Patan that has been engaged in weaving Patola saris over the last three generations.

The key objective behind bringing Patola sari on ramp is to attract young generation towards it, as it is still limited to the rich and high-class of the society due to its high rates ranging from Rs 150,000-200,000. But, now efforts are being taken to lower down these prices in a bid to make the product affordable for the young class.

Pertaining to these efforts, showcasing Patola sari in a fashion show is the first step, for which Ms. Hetal has been putting in efforts since the last one year. The Patola weavers are now using new designs on traditional products. Around 10 to 15 traditional designs and colour combinations are already in existence and the weavers are trying to come up with more combinations.

Fibre2fashion News Desk - India

Must ReadView All

Digital textile printing sector to grow by 20% by 2020

Textiles | On 18th Jun 2018

Digital textile printing sector to grow by 20% by 2020

The digital textile printing sector is expected to have a compound...

Courtesy: Hela Clothing

Apparel/Garments | On 18th Jun 2018

Hela's latest label revolves around underwear, sleepwear

The latest collection of Sri Lanka’s Hela Clothing is revolves mostly ...

Kenya levies higher duties on mitumba import

Apparel/Garments | On 18th Jun 2018

Kenya levies higher duties on mitumba import

Kenya’s treasury secretary Henry Rotich recently raised the duty on...

Interviews View All

Mukesh Agarwal & Rajesh Agarwal
Madhuram Fincap Pvt Ltd

Increasing prices and lack of demand main issues facing industry

Nitin Bhatia
Trend Arrest

Setting up a brand for online selling is easy, but running the brand is not

Giovanni Pizzamiglio, Paolo Crespi & Riccardo Robustelli
Epson, For.Tex & F.lli Robustelli

‘The percentage share of printing in the global textile market is pretty...

John Kelley

Textile Events is one of the largest textile fair in the United Kingdom,...

Paolo Crespi

For.Tex is an Italy-based leading producer of dyes and thickeners, and is...

Carolin Russ

Weko, Weitmann & Konrad GmbH & Co KG, based in south Germany, is...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Iago Castro Asensio
RCfil Distribuciones S.L.

Iago Castro Asensio, International Business Manager of RCfil...

Nisha Chanda
Whistling Woods International School of Fashion

<div>A lack of upgraded courses in costume designing and fashion as per...

Pranav Mishra

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Vaanee Bhatia
Gritstones Clothing

<div>Delhi-based Gritstones Clothing offers quality and exemplary style...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies


Leave your Comments

June 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category

Related Categories:

Advanced Search