Home / Knowledge / News / Fashion / TLC to grow US Iconix brands through new venture
TLC to grow US Iconix brands through new venture
23
Dec '09
Iconix Brand Group, Inc. announced that it has partnered with The Licensing Company ("TLC") to further develop and expand the Iconix portfolio of brands in Europe through a newly formed subsidiary, Iconix Europe LLC.

As part of the transaction, an investment group led by TLC and Albion Equity Partners LLP acquired a 50% interest in Iconix Europe in exchange for $4 million and Iconix retained a 50% interest, along with a right entitling it to the first $6 million of distributions. Distributions above $6 million will be split 50/50 between the parties.

The business model of Iconix Europe will be similar to the Iconix strategy of signing traditional and direct-to-retail (DTR) licensing agreements for the Iconix portfolio of brands. There are 11 existing licensing agreements in the region.

Neil Cole, Chairman and CEO of Iconix, commented, "We are excited to be partnering with TLC, who are recognized as licensing experts in the European marketplace. With early signs of success in our recently formed international partnerships in China and Latin America, we have found that having local expertise with local resources around the world is instrumental to the success of rolling out our brands globally. International expansion remains an important initiative for our organic growth, and we look forward to working with TLC to grow our brands through this new venture."

Melvin Thomas, CEO and Co- Founder of TLC stated, "This is an important relationship for both TLC and the European Retail market place. We are excited to be partnering with Iconix who have clearly helped re-define the licensing and brand extension business globally. TLC is uniquely qualified and respected throughout Europe and we will be looking to translate the Iconix model and brand assets into real industry success through our local offices in London, Munich and Paris."

Iconix Europe marks the third international partnership for the Company. Iconix also has partnerships with Silas Chou's Novel Fashions in China, and with The Falic Group in Latin America. Including the forthcoming office of Iconix Europe, Iconix has locally based personnel in New York, Hong Kong, Panama City and London.

Iconix Brand Group, Inc


Must ReadView All

Digital textile printing sector to grow by 20% by 2020

Textiles | On 18th Jun 2018

Digital textile printing sector to grow by 20% by 2020

The digital textile printing sector is expected to have a compound...

Courtesy: Hela Clothing

Apparel/Garments | On 18th Jun 2018

Hela's latest label revolves around underwear, sleepwear

The latest collection of Sri Lanka’s Hela Clothing is revolves mostly ...

Kenya levies higher duties on mitumba import

Apparel/Garments | On 18th Jun 2018

Kenya levies higher duties on mitumba import

Kenya’s treasury secretary Henry Rotich recently raised the duty on...

Interviews View All

Headhonchos
Indian textile value chain

'One nation, one tax' is a great concept

Kaizad Hansotia
GetNatty

Competition is the best thing that can happen to a startup

Victor Chao
Esmetex

‘In future, clothing boundary lines will become increasingly blurred.’

Sugandha Bhardwaj

<div>New Delhi-based Brinjal Designs Pvt Ltd manufactures home furnishing...

Kamal Kulshreshth

Colorjet is among the fastest-growing wide format digital inkjet print...

Tom Adeyoola

Describing itself as the best body shape and garment fit company in the...

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer <b>Prathyusha Garimella</b> is known for blending ...

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Cigdem Akin
Cigdem Akin

She has carved a niche for herself as the national brand of Turkey. Her...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


June 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search