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IDEE Eyewear revives Prescription Frames collection
08
Mar '10
Marilyn Monroe may have preferred walking into walls than being seen in a pair of spectacles in How to Marry a Millionaire, but that was then. Spectacles have a whole new meaning, a completely different status in the accessories category. Prescription eyewear is growing out to be a whole new category by itself.

Present in more than 600 stores across the country, IDEE Eyewear has revived their Prescription Frames collection – an all spanking new look to pep your fashion spirit this season. Spring/Summer 2010 unveils a compilation of sleek, stylish eyewear fabricated in multifarious colours, surface and texture.

Rimless, semi-rimless and full frames come in a combination of metallic and acetates. It's no more 'hiding behind those frames' but 'bring on those frames to complete the look'. The Spaniards wore them as they believed that glasses made them look more important and dignified and they surely had a great foresight!! Flock to your nearest optician to protect and adorn!

IDEE Eyewear


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