Home / Knowledge / News / Fashion / Queen Latifah to impress fashion world with HSN
Queen Latifah to impress fashion world with HSN
24
May '11
Queen Latifah, winner of Grammy, Golden Globe and SAG awards, has partnered with leading multichannel retailer HSN for the exclusive launch of the Queen Collection, her first-ever lifestyle brand. On August 27, Latifah will debut a unique collection of apparel, handbags and outerwear, and will introduce a hair extension line in September. The premiere will feature designs inspired by her personal style and design aesthetic.

Queen Latifah is an inspiration to women everywhere based on her unbridled success in music, television and film. Conscientious of her stature as a role model and fashion icon, Latifah created her new collection to inspire women to find their own personal style. The Queen Collection offers women fashionable wardrobe-building pieces of apparel and accessories at accessible prices.

"I wanted my collection to reflect my personal style while giving women the tools to build a wardrobe they can feel good in," said Queen Latifah. "I partnered with HSN because it's the ideal platform to share my story and the stories of women who inspired me. I hope to instill confidence in hundreds of thousands of women across the country."

"To truly capture the diverse aspects of this remarkable artist, we focused on creating a comprehensive lifestyle brand that encompasses apparel, accessories and beauty," said Mindy Grossman, CEO of HSN, Inc. "Queen Latifah's appeal is universal, and her ability to entertain, enlighten and empower women is sure to resonate with our customers."

HSN and Queen Latifah have collaborated to create designs that compliment a variety of body types. Inspired by silhouettes that have been adapted from Latifah's personal wardrobe and fused with her background in the equestrian world, the Queen Collection features sleek riding pants, slouchy blazers, ruffled blouses, fringe ombre scarves and a suede moto jacket.

The Queen Collection apparel and outerwear lines are grounded with easy-to-wear basics, casual sweaters, great fitting jeans, leggings and tees. The apparel line focuses on layering pieces such as jackets and coats. These designs feature studded details, zippers and moto silhouettes.

Following her first on-air appearance on August 27, Latifah will return to HSN in September to debut a custom line of Natural Wavy Clip-On hair extensions. Women everywhere will have access to high quality, 100% Remy Indian hair extensions at accessible prices.

"HSN and I have worked closely together to create a high quality hair product for women who are interested in reinventing their look," continued Latifah. "Since my brand philosophy is about instilling confidence in women everywhere, I want to help them transform their look from head to toe."

Queen Latifah is currently scheduled to appear on HSN starting on Saturday, August 27 at 12:01 a.m. (EDT).

HSN


Must ReadView All

EU renews GSP+ scheme for Pakistan 2 years

Apparel/Garments | On 24th Feb 2018

EU renews GSP+ scheme for Pakistan 2 years

Pakistani exporters can enjoy preferential duties on exports to the...

Surat wary of e-way bills

Textiles | On 24th Feb 2018

Surat wary of e-way bills

There is no respite for Surat’s textile manufacturers and retailers....

Retailers choose sides in Alibaba-Tencent battle in China

Apparel/Garments | On 24th Feb 2018

Retailers choose sides in Alibaba-Tencent battle in China

Two big Chinese firms— Alibaba Group Holding Ltd and Tencent Holdings ...

Interviews View All

Smita Murarka
Amanté

‘There is huge demand in the Indian lingerie market for non-wired styles.’

Divyesh Mashruwala
Akshar Industries

Surat dominates foiling, embossing and pleating

Manuj Terapanthi
Texaura

Transparent supply chain and fair trade will boost sustainable market

Vikas Banduke

Softech Controls Private Limited (SCPL) is a part of the Cotmac Group, an...

Rikesh Mistry

Jupiter Comtex Pvt Ltd, established in 1973, started its textile machinery ...

C Dhandayuthapani

MAG Solvics Private Limited was established in 1991 to design and develop...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Akta Adani
India Boulevard

India Boulevard is a San Francisco-based curated fashion marketplace that...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

February 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
70.6%
No
12.7%
Skip
16.7%

Total Votes: 102

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.7%
No
29.4%
Skip
6.9%

Total Votes: 102

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
88.2%
No
8.8%
Skip
2.9%

Total Votes: 102

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
83.3%
No
7.8%
Skip
8.8%

Total Votes: 102


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search