Home / Knowledge / News / Fashion / Voonik acqui-hires Getsty, ventures into men's fashion
Voonik acqui-hires Getsty, ventures into men's fashion
27
Feb '16
Voonik, a leading personalised fashion marketplace, has acqui-hires Getsty, a start-up creating personal shopping experience for men through stylists, according to media reports.

Voonik plans to introduce an app catering to men's fashion after the deal, the reports said.

Getsty works on a model wherein it requires customers to create a profile by answering a few questions and based on which personal stylists send about 8-10 clothes suitable for them.  Customers can keep what they like and return what the remaining clothes. With this move, Voonik plans to expand its current customer base, its supplier network, and venture into recommendation engine to pace up its own men's offering.

Sujayath Ali, CEO and Co-founder, Voonik, said, “Our customers have consistently demanded a men's range on Voonik, so that the men in their families could also have as much fun shopping as they do. With this huge demand already in place and the lack of good fashion apps for men, I feel there is a large untapped market for this product.”

Voonik acqui-hired a mobile platform providing the experience of virtual dressing room to customers, TrialKart, in 2015 to enhance its image reading and learning capacities. Last year in June, Voonik raised Rs 32 crore from Seedfund and Sequoia Capital. (HO)

Fibre2Fashion News Desk – India

Must ReadView All

Courtesy: Applied DNA Sciences

Apparel/Garments | On 24th Feb 2017

SigNatureT DNA can help prevent apparel counterfeiting

SigNatureT DNA is forensic molecular tag by Applied DNA Sciences...

Textiles | On 24th Feb 2017

Pakistan's textile exports down 1.54% in July-Jan FY17

The value of textile and garment exports made by Pakistan decreased...

Courtesy: The Irish News/Christian Cowan (Google)

Fashion | On 24th Feb 2017

Google & Christian Cowan create 'really blue' jeans

Google has partnered with British fashion designer Christian Cowan to ...

Interviews View All

Anshul Sood
Oceedee

‘Indian footwear market is nascent and largely a trend follower’

Vasanth Kumar
Max Fashion India

‘Traditional high-street retailers are now willing to offer franchisees to ...

Mukesh Agarwal & Rajesh Agarwal
Madhuram Fincap Pvt Ltd

Increasing prices and lack of demand main issues facing industry

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
February 2017

February 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search