The Acquisition Creates a Single Company Able to Meet the Anti-Counterfeiting and Brand Protection Needs of Global Brand Owners Both in the Online and Supply Chain Environments.
OpSec Security, Inc, a division of Applied Optical Technologies plc (London AIM: ALT) today announced the signing of a definitive agreement to acquire GenuOne, Inc., a Boston, Massachusetts-based provider of brand protection management solutions. OpSec will acquire GenuOne for $13 million in cash. The transaction is expected to close in mid-June 2006.
OpSec is a pre-eminent provider of anti-counterfeiting technologies and services to over 100 governments and corporations worldwide. OpSec's products allow its corporate clients to authenticate and to track products from counterfeiting and diversion. Governments use OpSec technologies to guard against counterfeiting of currency, passports, drivers' licenses, licenses, and other government documents.
GenuOne is a provider of anti-counterfeiting and anti-diversion software products which enable brand owners to monitor and protect their products and brands across a range of online environments, including auction sites, retail and wholesale internet exchanges, and business to business boards where significant sale of counterfeit products occurs. GenuOne also provides product tagging and tracking services to customers. GenuOne currently serves 45 major global brands including XEROX, New Balance Athletic Shoes, Intel, Cisco, Richemont Group and Dell.