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Bioworld One61 Studio launches first IoT-enabled hat
09
Feb '18
Courtesy: One61
Courtesy: One61
One61 Studio, the new technology division of Bioworld, has launched the world's first bluetooth enabled, LCD hat with mobile app and rechargeable battery. Kaptur is One61 Studio's first product to premiere with the help of crowdfunding. The smart hat will provide wearers with a new level of individualism through uploaded images, gifs and memes.

"We've been the leader in manufacturing pop-culture apparel and accessories for top entertainment brands and we're very excited to combine that experience with our first IoT product via Indiegogo," said Shawn Stauffer, chief technology officer at Bioworld.

One61 Studio partnered with mobile app developers and technology startups like SAY Wearables, which created the app and screen components for Kaptur. The app allows users to manage images, turn short videos into gifs, sort and tag content along with an opt-in feature to socially share their selections with other Kaptur wearers, much like a 'playlist' for music.

"Crowdfunding Kaptur on Indiegogo allows us to reach an audience of innovation-friendly consumers who want to express themselves in new and fun ways," Stauffer added.

The Indiegogo campaign offers participants a choice of hat styles and colours along with several perk levels, add-ons and an Early Bird option with limited items at a forty-percent discount from retail value.

The One61 team has set a funding goal for its first consumer product at $27,000. Production of the hat will follow the campaign with shipping of the final product scheduled for August 2018. (RR)

Fibre2Fashion News Desk – India


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