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India-based Bizongo creates advisory board, ropes in Manish Choksi

24 Jun '21
3 min read
Pic: Shutterstock
Pic: Shutterstock

Indian platform for unbranded goods Bizongo has announced the creation of its advisory board with the joining of Asian Paints vice chairman Manish Choksi. The industry veteran brings over three decades of entrepreneurial and leadership experience in strategic integration of technology with a sharp focus on business expansion and growth across global markets.

Bizongo, which recently closed its series C funding of $51 million, is transforming into a sustainable global institution and expanding in emerging markets of Southeast Asia, such as Thailand, Indonesia, Malaysia and Vietnam. It is also looking to start servicing the developed markets of US, Middle East, Europe, the company said in a press release.

With Choksi’s counsel, Bizongo aims to ramp up its efforts across digital vendor management, supply chain automation, and supply chain financing. In parallel, the company is also focusing on creating a stronger portfolio of unbranded products that are not limited to packaging and extend into other segments, such as textiles and garments. Bizongo is also looking to transform itself into the most aspirational B2B technology company with a people-centric approach and a strong work-culture.

“With COVID-19 forcing businesses to relook at their supply chains, Bizongo continues to transform and automate global supply chains for unbranded goods. This is an exciting time to mentor the founders and work with the team at Bizongo as they build India’s full stack B2B platform,” said Manish Choksi, vice chairman, Asian Paints and board advisor, Bizongo.

In his previous role as the chief information officer at Asian Paints, Choksi spearheaded Asian Paint’s international business, supply chain and information technology functions with a focus on making its supply chain network the backbone that enables the Indian multinational company to offer the best coatings in India.

Aniket Deb, co-founder and CEO, Bizongo said, “Manish brings with him an unmatched experience in establishing businesses in new geographies. As we look to implement the new vision to be a global leader, his proven expertise will be valuable in driving forward Bizongo’s journey of becoming India’s very own tech first B2B platform for unbranded products. We are extremely enthused to welcome Manish on our advisory board and look forward to learning from his counsel.”

Sachin Agrawal, co-founder and COO, Bizongo said, "Every large B2C/B2B e-commerce company, whether it is Amazon or Alibaba, has attained global leadership with supply chain innovation at the heart of its business model. Under Manish's leadership, Asian Paints too built a world-class supply chain for its products by leveraging the power of data and technology. With Manish on board, we are strongly positioned to accentuate our efforts towards building the world's first-ever auto replenishing B2B supply chain for unbranded goods."

Bizongo has witnessed growth over the last year with more than 100 enterprise customers and over 1000 manufacturing partners. With a clear focus on optimising supply chains for unbranded goods, Bizongo uses its proprietary digital platforms like Procure Live and Partner Hub to simplify vendor management and supply chain for its business customers.

The technology company is backed by Schroder Adveq, CDC Investment, AddVentures, Chiratae Ventures, B Capital Group, IFC and Accel.

Fibre2Fashion News Desk (KD)

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