Every stage of the hanger’s production has a strong environmental focus, taking into account its entire life cycle, a company press release stated.
In this collaboration, KappAhl has shared its expertise on what a hanger needs to be functional at all stages of the production chain, including questions of handling, logistics and waste in a large-scale fashion industry.
"We are very happy to have developed a hanger that is smart, cost-efficient and sustainable alongside Ekoligens. Sharing knowledge with our partners in order to develop sustainable solutions is an important part of our ambition to make a circular fashion industry a reality," said Fredrika Klarén, sustainability manager at KappAhl.
For Ekoligens, the EcoligentPaper clothes hanger is proof that a simple shift in materials can not only make for a functional and more sustainable product; it can also be a strong branding tool.
"We are very proud to be working with KappAhl, a company with such a strong focus on sustainability. Together, we are looking forward to further developing this next generation of hangers," said Patrik Enbacka, chief executive officer at Ekoligens AB. (RR)
Fibre2Fashion News Desk – India