News Flash

US apparel firm deploys Simparel Enterprise suite

10 Nov '17

2 min read

Simparel, Inc., the innovator in next-generation information technology (IT) for the fashion and consumer goods industries, has announced that intimate apparel brand, Leading Lady, has replaced a legacy ERP system with the Simparel Enterprise software solution at its Ohio headquarters. Leading Lady is a wholesaler and direct-to-consumer e-tailer of apparel.

After going live on the new system in just 6 months, Leading Lady is already enjoying improved system performance and integration across its omnichannel operations.

Approximately 30 team members at Leading Lady use the Simparel software to manage product development, sourcing, supply chain management, logistics, warehousing, order fulfilment, EDI communications, financials, and other mission-critical processes across their entire business. The company is also leveraging the system’s built-in integration with Amazon and other ecommerce channels.

Chong Mi Kim, Leading Lady’s chief operating officer said, “To better meet the fast-changing needs of our partners and customers, we knew that we needed a more flexible, responsive, and connected business system. After a thorough evaluation, we chose Simparel because it gave us not only the capabilities we were looking for but a more modern and scalable platform that provided easy integration with our e-commerce partners. We found in Simparel a system that can grow with us and is backed by a team of knowledgeable and committed industry professionals.”

Simparel president and CEO Roberto Mangual said, “We are honoured by the opportunity to partner with Leading Lady to support their growth and industry leadership. We applaud their commitment to a rapid implementation that is already providing their teams and partners with the tools and information they need to seize the opportunities in today’s dynamic marketplace.” (GK)

Fibre2Fashion News Desk – India

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