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NET-A-PORTER implements Coremetrics marketing solution
06 Dec '05
3 min read
"With Coremetrics, NET-A-PORTER will be able to segment its customers and understand behavior over each customer's lifetime."
Online Fashion boutique NET-A-PORTER provides clothing, bags, shoes, and accessories from the world's "must-have" designers, including Jimmy Choo, Chloe, Marc Jacobs, Diane von Furstenberg, and Matthew Williamson.
Since the company was founded in 2000, sales have doubled each year from 1.2 Million pounds Sterling in its first year to 11.2 Million pounds Sterling last year.
Although based in the UK, the company has a global reach with more than 60 percent of the company's sales come from the US and other countries.
Coremetrics is the leading provider of on-demand Web analytics and precision marketing solutions, offering the industry's only Web analytics platform that captures and stores all customer and visitor clickstream activity to build LIVE (Lifetime Individual Visitor Experience) Profiles.
Representing the single most accurate and comprehensive source of online customer data, LIVE Profiles serve as the foundation for all successful eBusiness initiatives.
Leading online brands rely on Coremetrics LIVE Profiles to monitor and optimize the performance of multiple marketing campaigns, improve cross-sell and multichannel initiatives, and precisely target customers through intelligent marketing campaigns.
Coremetrics services more than 600 clients and has delivered over $300 million in documented ROI in the past two years. The company is privately held with funding from Accel Partners and Highland Capital Partners and is headquartered in San Mateo, California with offices in Austin, Texas and London, England.
Online Fashion boutique NET-A-PORTER provides clothing, bags, shoes, and accessories from the world's "must-have" designers, including Jimmy Choo, Chloe, Marc Jacobs, Diane von Furstenberg, and Matthew Williamson.
Since the company was founded in 2000, sales have doubled each year from 1.2 Million pounds Sterling in its first year to 11.2 Million pounds Sterling last year.
Although based in the UK, the company has a global reach with more than 60 percent of the company's sales come from the US and other countries.
Coremetrics is the leading provider of on-demand Web analytics and precision marketing solutions, offering the industry's only Web analytics platform that captures and stores all customer and visitor clickstream activity to build LIVE (Lifetime Individual Visitor Experience) Profiles.
Representing the single most accurate and comprehensive source of online customer data, LIVE Profiles serve as the foundation for all successful eBusiness initiatives.
Leading online brands rely on Coremetrics LIVE Profiles to monitor and optimize the performance of multiple marketing campaigns, improve cross-sell and multichannel initiatives, and precisely target customers through intelligent marketing campaigns.
Coremetrics services more than 600 clients and has delivered over $300 million in documented ROI in the past two years. The company is privately held with funding from Accel Partners and Highland Capital Partners and is headquartered in San Mateo, California with offices in Austin, Texas and London, England.
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