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SGIA THREADX 2018 to focus on e-commerce

18 Oct '17
1 min read
Courtesy: SGIA
Courtesy: SGIA

THREADX 2018, the conference by Specialty Graphic Imaging Association (SGIA), will focus on e-commerce. The four-day trade event that will kick-off from February 25, 2018 will be held in California. The event designed by and for garment decorators, will focus on marketing, branding apart from establishing a position in the e-commerce market.

"THREADX is designed specifically for garment decoration business owners and managers in an effort to capture the zeitgeist of consumer culture and how it will affect the industry. The trade event will feature sessions on consumer trends, ecommerce optimisation, social media, marketing and branding," SGIA said on its website.

Leading garment decoration printing companies from across the country will present a wide-range of technologies and sales models at the conference. The conference will organise talks by Johnny Earle, chief executive officer and founder of Johnny Cupcakes; riCardo Crespo chief operating officer of Th13teen; Tim Williams, chief executive officer and founder of YR Store and YR Store Live; Steve Weiss, chief executive officer of MuteSix. (RR)

Fibre2Fashion News Desk – India

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