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Activewear to take prominent place at Interfiliere
06
Oct '16
Courtesy: Interfiliere Shanghai
Courtesy: Interfiliere Shanghai
Interfiliere Shanghai will work with its exhibitors and industry professionals, in response to the hyper segmentation of the activewear market, which is diversifying with new practices, and satisfying consumers' needs of seeking outfits combining high-level performance, comfort and aesthetics. The trade show will be held on October 12-13 in Shanghai, China.

Interfiliere Shanghai in partnership with the French Federation of Knitting & Lingerie will dedicate the Mouv' Innovation Forum to present exhibitors' techniques in five popular sports areas of swimming, yoga, fitness, cycling, and running.

 Fabrics and accessories samples from Interfiliere exhibitors will be demonstrating comfort, protection (anti-UV, antibacterial, anti-abrasion), breathability, quick-drying, heat-regulation, connected and innovation. Information panels and videos will be provided explaining the latest technological advances working in bonding/lamination, seamless knitting, coating, laser-cutting and many more.

A veritable cabinet of curiosities, unveiling innovations from other industry sectors will bring surprise and inspirations to visitors “3D printed” silk, boxer-shorts with protect against harmful waves, a wallet using electromagnetic induction for wireless phone-charging, and shoes made from recycled oyster-shells.

Athleisure Prototype is arriving at Interfiliere Shanghai for the very first time bringing the latest trends with sporty garments. The evolution of activewear and athleisure as part of a new casual way of dressing will be the spotlight of the Prototype Fashion Show. The show will deliver new messages for new, innovative fabrics and mix and match characteristics. Surface textures, double knits and engineered athleisure lace will also be featured.

 Baikai, Bemis, Carvico, Chanty, Eurojersey, Gayou, Hang gang/Hong gang, Iluna, Liberty tex, Penn ts, and Tengfei will be participating in the Prototype Fashion Show.

In the meantime, the lingerie forum will stay at the centre of the show revealing trends of AW17/18 and showcasing the technical novelty of all the must-have products. A dedicated area named beach forum will highlight fabrics, accessories, and finished products for swimwear, beachwear and sportswear.

Three workshop programmes designed for the intimate apparel and swimwear industries will be conducted by international experts from Carlin International Group and Eurovet. The programmes will provide participants with updates on market changes, translate future trends, anticipate consumers' needs and detect the latest innovations in the market.

The two-day full schedule of seminars and conferences will cover trends, branding, technology, and industry hot topics. In response to hyper-classification in the fitness market, the seminar will highlight activewear materials and interpret the activewear and merchandising trends.

Interfiliere Shanghai will organise the third edition of Interfeel' Awards. A selection of worldwide recognised professionals from the intimates, swimwear and sportswear industry will reward the know-how and collections of Interfilière Shanghai exhibitors. All the participating products will be evaluated by special judges: Carlin International, Concepts Paris, Olivier Piquet – General Director from Lise Charmel, Katia Charle - designer from Simone Perele, Eric Leroy - free-lance Lingerie designer and Taya De Reyniès Division Director of Eurovet. (HO)

Fibre2Fashion News Desk – India


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