Home / Knowledge / News / Textiles / BWMB unveils British Wool Premium Label Partnership
BWMB unveils British Wool Premium Label Partnership
25
Jul '16
The British Wool Marketing Board (BWMB) has unveiled the British Wool Premium Label Partnership with manufacturers, who want to promote a higher content of British grown wool in their carpets, rugs, etc.

“This allows quality manufacturers a chance to influence how much wool of genuine British origin is used in the blend of their ranges,” BWMB said.

“We have had growing interest from textile manufacturers for a higher specification label that promotes quality fibre content, particularly in carpet and mattresses,” Tim Booth, marketing manager at BWMB said.

“These new labels and the Premium label partnership will encourage more to follow suit, while the added value to the consumer is that, this will be a great investment with superior performance,” he added.

A new label, the Gold British Wool label and a pre-existing label, the Platinum label have been included in the new Premium Label Partnership.

The labels have been created to clearly define a higher level of British wool content within product, 70 per cent within the wool blend in the case of the Gold label and 100 per cent in the case of Platinum.

The Premium Label Partnership defines that the manufacturer is responsible for ensuring the content is sourced and verified according to the criteria that is set-out by the BWMB.

BWMB audits the chain and the product is awarded the label, only if the strict content values of the specific label meet the standards. (AR)

Fibre2fashion News Desk - India


Must ReadView All

May 31 deadline for registration of chemicals under REACH

Textiles | On 23rd May 2018

May 31 deadline for registration of chemicals under REACH

May 31 is the final deadline for companies to register all chemicals...

US cotton production projected to decline in 2018: USDA

Textiles | On 23rd May 2018

US cotton production projected to decline in 2018: USDA

US cotton production is forecast at 19.5 million bales, nearly 7 per...

Pakistan's textile exports up 8.13% in July-April FY18

Textiles | On 23rd May 2018

Pakistan's textile exports up 8.13% in July-April FY18

The value of textile and garment exports from Pakistan increased by...

Interviews View All

Headhonchos
Textiles & allied industry

Textiles industry is always in the forefront in accepting latest technology

Yash Agarwal
Hitansh Online

Every market region has its own culture and trends

Cyril Pereira
Reed Exhibitions India, organiser of Asian Machine Tool Exhibition 2016

'Major problem in the textile machinery manufacturing industry is the lack ...

Nitesh Mittal

Kusumgar Corporates is a leading manufacturer of technical textiles and...

Ravindra Jain, Ashish Baid

Oswal Prints Private Limited has been manufacturing and exporting ethnic...

Tom Adeyoola

Describing itself as the best body shape and garment fit company in the...

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Adriano Goldschmied
AG Jeans

The hype around 'designer jeans' was created by him. And the new wave of...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Divvya and Nidhhi Gambhir
Walnut

<b>Divvya and Nidhhi Gambhir</b> started their career with the launch of...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


May 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search