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COTTON USA displays quality cotton at Paris tradefairs
27
Feb '17
COTTON USA, which promotes US cotton fibre and manufactured cotton products around the globe, recently showcased quality cotton at the Texworld and Premiere Vision trade shows in Paris, offering sourcing support to major apparel industry players and providing information on responsibly-produced US cotton and global cotton market developments.

COTTON USA exhibited with Supima at Texworld and jointly exhibited with Cotton Incorporated at Première Vision. The shows, representing the largest combined exhibition of the world’s apparel manufacturers, provided a venue for COTTON USA to promote U.S. cotton and its global marketing and licensing program. Thirteen companies from China, India, Turkey, and Bangladesh expressed interest in becoming COTTON USA licensees.

Additionally, 20 COTTON USA-licensed mills from China, India, Hong Kong, Indonesia, Pakistan, Thailand, and Turkey displayed their products at Texworld.

International brands and retailers visited the booths, including Marks and Spencer, La Redoute, John Lewis, Gerry Weber, Artsana, and Wolford. Approximately 69,810 visitors from 124 countries attended both fairs, with a total of 2,885 exhibitors from more than 60 countries. Texworld reported an increase of visitors of 6.9 per cent and Premiere Vision of 2.3 per cent.

In addition to sourcing support and COTTON USA licensing, the booths also supplied information on the Cotton LEADS program and global developments in the cotton and apparel sectors. Various segments of the cotton textile supply chain met at the booths, and COTTON USA helped buyers and manufacturers looking for cotton garments and cotton yarn suppliers to identify new business contacts. (GK)

Fibre2Fashion News Desk – India


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