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EA Hub holds workshop for home décor manufacturers
Apr '17
The USAID East Africa Trade Hub recently held a one-day practical workshop for home décor and fashion accessories producers interested in exporting to the US. Participants gained information and tips on US market trends; identifying customers and meeting their needs; gaining market access; finding distributors and buyers; and costing and pricing their goods.

Close to 40 people participated in the workshop. They also learned how to make use of African Growth and Opportunity Act (AGOA) duty-free benefits and how to tackle export logistics at the workshop. The participants also received a manual that outlines product design and production; costing and pricing; understanding US standards and compliance; and understanding US distribution and exports under AGOA.

"Today's training was a real eye opener especially in marketing our products in the US under AGOA. I learnt about the standards and regulations we need to meet to enable us to export our products, product development, costing and pricing," said Elizabeth Nzilani of Machakos Cooperative Union.

"The training was very informative and detailed. It answered all the questions I had about AGOA and export-related activities," said Nicholas Angwenyi of Tomhogany.

"The session was amazing just when you think you are implementing the best systems you learn something new that enhances your capacity in terms of operations and production," said Jennifer Muli of Katchy Collection.

The USAID East Africa Trade and Investment Hub works to boost trade and investment with and within East Africa. The goal of the Hub is to deepen regional integration, increase the competitiveness of select regional agriculture value chains, promote two-way trade with the US under AGOA and facilitate investment and technology that drives trade growth intra-regionally and to global markets. (KD)

Fibre2Fashion News Desk – India

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