Home / Knowledge / News / Textiles / Ericsson to help UP handloom weavers go digital
Ericsson to help UP handloom weavers go digital
30
Sep '16
Telecom technology major Ericsson India has launched 'Baank-e-Loom', a CSR initiative, which envisages digital development of the handloom weavers' community in Barabanki, Uttar Pradesh. The company will empower traditional handloom weavers in embracing new technologies, designs and marketing, by employing information communication technology (ICT) tools.

According to Ericsson, the Barabanki handloom community faces several challenges like lack of information, lack of awareness, inability to market products profitably, and direct access to the market.

As part of the Baank-e-Loom initiative, Ericsson will address these concerns of the local weaver population through ICT training and help better market their products. It will set up an ecommerce portal to market their products.

An information resource centre, a part of the initiative will provide digital literacy, English speaking courses and digital information services to the local handloom weavers. (AR)

Fibre2Fashion News Desk – India


Must ReadView All

Indian govt doubles MEIS incentive for garments, madeups

Textiles | On 25th Nov 2017

Indian govt doubles MEIS incentive for garments, madeups

Amid a sharp fall in exports, especially in October 2017, the Indian...

Bangladesh agrees to EU conditions for trade benefits

Apparel/Garments | On 25th Nov 2017

Bangladesh agrees to EU conditions for trade benefits

Bangladesh has decided to amend its labour law and the Bangladesh...

Infrastructure status to boost Indian logistics sector

Textiles | On 25th Nov 2017

Infrastructure status to boost Indian logistics sector

With the Indian logistics sector being granted infrastructure status, ...

Interviews View All

Manfred Mentges
Sedo Treepoint GmbH

We see a higher demand in colour management systems, as customers see big...

Shiladitya K Joshi
Truetzschler India Private Limited

India ITME provides a platform to interact with our stakeholders

Dinaz Madhukar
DLF Emporio and DLF Promenade

‘Each event and promotion is planned out keeping in mind the business of...

Liz Manning

<div><b>Liz Manning</b>, Business Development Manager at Catexel, has...

Anupam Arya

<div>Jaipur-based Fabriclore Retailing Pvt. Ltd. is attempting to revive...

Urmil Arya

Sushila International, a well established textile organisation established ...

Iago Castro Asensio
RCfil Distribuciones S.L.

Iago Castro Asensio, International Business Manager of RCfil...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

November 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
68.5%
No
12.4%
Skip
19.1%

Total Votes: 89

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
61.8%
No
30.3%
Skip
7.9%

Total Votes: 89

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
86.5%
No
10.1%
Skip
3.4%

Total Votes: 89

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
80.9%
No
9.0%
Skip
10.1%

Total Votes: 89


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search