Home / Knowledge / News / Textiles / Ericsson to help UP handloom weavers go digital
Ericsson to help UP handloom weavers go digital
30
Sep '16
Telecom technology major Ericsson India has launched 'Baank-e-Loom', a CSR initiative, which envisages digital development of the handloom weavers' community in Barabanki, Uttar Pradesh. The company will empower traditional handloom weavers in embracing new technologies, designs and marketing, by employing information communication technology (ICT) tools.

According to Ericsson, the Barabanki handloom community faces several challenges like lack of information, lack of awareness, inability to market products profitably, and direct access to the market.

As part of the Baank-e-Loom initiative, Ericsson will address these concerns of the local weaver population through ICT training and help better market their products. It will set up an ecommerce portal to market their products.

An information resource centre, a part of the initiative will provide digital literacy, English speaking courses and digital information services to the local handloom weavers. (AR)

Fibre2Fashion News Desk – India

Must ReadView All

Courtesy: BGMEA

Apparel/Garments | On 27th Feb 2017

'Brands & buyers should help Bangladeshi factory owners'

Brands and buyers should come forward to help factory owners in...

Apparel/Garments | On 27th Feb 2017

Myanmar sets up new committee to revise minimum wage

The Government of Myanmar has set up a new committee, replacing an...

Courtesy: PT Indonesia Taroko Textile

Textiles | On 27th Feb 2017

Taiwan's Lealea to buy Tarako textile plant in Indonesia

Taiwan based textile manufacturer Lealea Enterprise Company, one of...

Interviews View All

Binoy Ravjani
Hero's Fashion

‘One of the recent trends in hand block printing is the indigo process,...

Kamlesh Vaghela
RK Textiles

Very few machinery manufacturers have R&D units

Abhishek Samdaria
Reflete

GST will certainly reduce a lot of paperwork in future

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer Prathyusha Garimella is known for blending...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
February 2017

February 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search