Home / Knowledge / News / Textiles / Govt focuses on packaging to boost handloom sector
Govt focuses on packaging to boost handloom sector
08
Apr '16
The Government has engaged the Indian Institute of Packaging (IIP), National Institute of Fashion Technology (NIFT) and National Institute of Design (NID) to upgrade the design and packaging of 40 shortlisted handloom fabrics and handicrafts in the country.

The Mumbai-based IIP said in a press release that Maharastrian Paithani, Banarasi silk from Uttar Pradesh, Mysore silk from Karnataka, brass items and dokrametal craft from West Bengal and many such valued handloom and handicraft products from 18 states will now be available in export quality packaging.

"We will soon start working on developing specialised packaging for these products with designing inputs from NIFT and NID. This initiative is an important step towards realizing the Make in India dream which our Prime Minister Narendra Modi has envisioned for India," N C Saha, Director, IIP said.

While handloom industry is the second-largest employment provider for the rural population in India after agriculture, the handicrafts sector is one of the largest employment generators and accounts for a significant share in the country's exports.

"In the modern marketing scenario, consumer goods are sold only due to good packaging as it enhances the value of the goods. India has a rich and varied heritage of handlooms and handicrafts and this initiative will surely help increase their export potential," Saha said.

As a part of this initiative, IIP which is an apex body of the packaging industries, will also create training courses on specialised packaging in different languages for artisans from different minority communities involved in creation of handicrafts and handloom products.

"India has a large talent pool of artisans, majority of them women. This initiative will thus help in skill development within minority communities," Saha said. (SH)

Fibre2Fashion News Desk – India


Must ReadView All

Two slabs of GST will affect Bengaluru garment units: SIGA

Apparel/Garments | On 23rd Jan 2018

Two slabs of GST will affect Bengaluru garment units: SIGA

The South India Garment Association (SIGA) has voiced its concern...

US FTC updates textile rules to drop obsolete requirement

Textiles | On 23rd Jan 2018

US FTC updates textile rules to drop obsolete requirement

The US Federal Trade Commission has eliminated an obsolete provision...

Indian textile industry at inflection point: Report

Textiles | On 23rd Jan 2018

Indian textile industry at inflection point: Report

The textile and apparel sector of India is at an inflection point...

Interviews View All

Rahul Bhadani
Looksgud

Navigating through catalogues is a bit hasslesome

Amardeep Singh
Orient Craft

'In export markets, the trend in terms of embroidery, is towards matte...

Stefan Warnaar
Peak to Plateau

People are willing to pay for quality and performance

Rikesh Mistry

Jupiter Comtex Pvt Ltd, established in 1973, started its textile machinery ...

Liz Manning

<div><b>Liz Manning</b>, Business Development Manager at Catexel, has...

Urmil Arya

Sushila International, a well established textile organisation established ...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Iago Castro Asensio
RCfil Distribuciones S.L.

Iago Castro Asensio, International Business Manager of RCfil...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Amiben Shroff
Shrujan

From its modest beginning in the late 1960s, Shrujan has grown into a...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

January 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.1%
No
13.4%
Skip
17.5%

Total Votes: 97

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.9%
No
28.9%
Skip
7.2%

Total Votes: 97

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.6%
No
9.3%
Skip
3.1%

Total Votes: 97

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
82.5%
No
8.2%
Skip
9.3%

Total Votes: 97


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search