Home / Knowledge / News / Textiles / Handloom Utsav focuses on building awareness among youth
Handloom Utsav focuses on building awareness among youth
19
Oct '15
Courtesy: Ministry of Textiles
Courtesy: Ministry of Textiles
The three-day long Handloom Utsav held in New Delhi focused on building awareness about Indian handlooms amongst youth. The fair, which concluded on October 18, was organised by the Department of Fabric and Apparel Science, Lady Irwin College, Delhi University, in collaboration with Office of Development Commissioner (Handlooms), and Association of Corporations & Apex Societies of Handlooms (ACASH), Ministry of Textiles.
 
The students entertained and sensitised the audience to the beauty and richness of handlooms of India with traditional dance and fashion display. The performances conveyed the need for youth to break the wall of conservatism and embrace handlooms for the unique value they offer.
 
During the inauguration on the first day, development commissioner (handlooms) Alok Kumar said the government is conducting consumer research to better understand the tastes and preferences of youth, so that products can be made accordingly. 
 
The fair showcased choicest handloom products by award winning artisans from all over India. Live demonstrations of different types of handlooms such as Kani loom from Kashmir, Jaquard loom, backstrap loom from North-East and many more were displayed at the fair.
 
The fair also featured an array of competitive activities with attractive cash prizes. Efforts were made on a large scale to mobilise college students from all over Delhi and NCR to visit the fair and participate in various creative activities. (HO)
 

Fibre2Fashion News Desk – India

Must ReadView All

Apparel/Garments | On 27th Mar 2017

Fynd raises $500K Series A funding from Venture Catalysts

Fynd, an online to offline (O2O) e-commerce fashion marketplace, has...

Apparel/Garments | On 27th Mar 2017

Digital technology to accelerate Indian business growth

Indian business will benefit much by going digital, according to a...

Textiles | On 27th Mar 2017

Raymond to buy 98,000 metres khadi fabric from KVIC

Raymond, leading Indian fashion retailer, has ordered 98,000 metres...

Interviews View All

Ajay Ghariwala
Luthra Group

We are ready to adopt or follow every opportunity

Smita Murarka
Amanté

‘There is huge demand in the Indian lingerie market for non-wired styles.’

Nitin Soni
Dolphin Jingwei Machines

Taxation policies need to be made simpler

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Rupa Sood and Sharan Apparao
Nayaab

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
March 2017

March 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search