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Intertextile Shanghai Home Textiles opens on August 23
20
Aug '17
Intertextile Shanghai Home Textiles, Asia’s leading platform to meet quality suppliers from 30 countries and regions, is opening on August 23. The four-day event will attract global industry players to Shanghai to capture the sought-after opportunities in the Chinese and Asian home textiles markets. Over 1,200 suppliers will display their latest products.

Wendy Wen, senior general manager of Messe Frankfurt (HK) expressed confidence towards the fair’s outcome. “The Chinese economy is getting back on track recently, with the home textiles industry in particular regaining momentum with increasing exports to the US, European Union and Japanese markets. As the domestic industry continues to upgrade and offer more quality and competitive home textile products, we believe tha this edition will prove to be a fruitful one for all involved.”

Intertextile Shanghai Home Textiles is widely regarded as the leading trade event in Asia for the home textiles industry, where the full spectrum of home textiles and accessories is on offer under one roof. This year, over 1,200 suppliers from 30 countries and regions are ready to demonstrate the finest and latest products across featured product zones throughout six halls. A number of industry elites including Alhambra, CASAMANCE and Designers Guild, will gather in the Editors Zone to parade a series of branded upholstery fabrics. What’s more, worldwide upholstery fabrics suppliers like Aico Home, Culp and D Décor can also be found.

Other fine products at the fair include bedding and towelling and carpets and rugs, with visitors able to meet with international brands such as Advansa, Harlequin Morris & Co. and Sanderson by Mirtos, together with machine-made and handmade carpet producers from Afghanistan, China, India and Pakistan. To cater to the entire supply chain throughout the home textiles industry, the fair will also feature original textile design studios and digital printing solutions.

While domestic suppliers account for a large proportion of the exhibition, overseas exhibitors are also eager to tap into the strong potential in the Chinese and Asian markets, with seven country and region pavilions including Belgium, India, Korea, Morocco, Pakistan, Taiwan and Turkey featuring with their specialties. Four leading home textiles production regions in China –Haining, Shaoxing, Tongxiang and Yuhang – will also form pavilions to present their specialised products.

Intertextile Shanghai is far more than a business platform between exhibitors and visitors. The show aims to provide inspiration for the industry via a series of concurrent events. For the first time, the Andrew Martin International Interior Design Summit will be held throughout the first two show days, allowing experts from the interior design, architecture and art sectors to share and discuss their views on the transformation of design in the new information era. Visitors can also get to know more about these experts’ perspectives on new home living styles through the Home Furnishing Crossover Exhibition.

The show also serves as an indicator of home textiles trends in China, as participants can find the latest styles from exhibitors’ products displayed in the Trend Area under four trend themes for 2018/19. In addition, the Digital Printing Micro Factory will demonstrate the digital printing production line, and a series of seminars will feature industry leaders discussing the current market situation, technology development and applications of digital printing. (SV)

Fibre2Fashion News Desk – India


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