Home / Knowledge / News / Textiles / Mumbai now has CCIC's top handlooms showroom
Mumbai now has CCIC's top handlooms showroom
18
Apr '16
Television actor Dayanand Shetty inaugurated “The First Home of India Handloom Brand Products” at Central Cottage Industries Corporation of India Ltd. (CCIC) in the upscale D.N. Road, Fort, Mumbai last week.

CCIC is collaborating with the Office of Development Commissioner (Handloom) in promoting and marketing the India Handloom Brand products by which customers will get authentic and good quality products drawn from some of the exotic locations of the country, which will be on display and sale at its flagship showroom in Mumbai.

The products range from sarees (Mangalagiri, Venkatagiri, Balrampuram, Maheshwari, Kota Doria, Pochampalli, Banaras Tanchoi Silk, Banarasi Buti Silk), fabrics (Banaras Tanchoi Silk, Banaras Cut-Work, Plain Tussar, Ikat, Pochampalli) Kullu Shawls and Pochampalli bedspreads and are now available at competitive price.

Alok Kumar, Development Commissioner (Handloom) said, “The store is an excellent retail platform provided by CCIC, exclusive for India Handloom Brand high quality product. All the IHB products are on offer at an affordable price. The government has been making efforts in popularising indigenous products and this provides an ideal platform to showcase and sell the wide array of products in the textile segment that our country has been producing. The Government has been focusing on encouraging Indian artisans and empowering them”

The collections are made using textiles from across India to create a unique identity and promote the rich Indian culture and heritage. This is part of a continued initiative by the IHB to promote Indian handloom. The main focus is to retain the sanctity of the traditional hand-woven textiles while moulding the styles for a more contemporary look.

Pramod Nagpal, Managing Director, CCIC, said, “We are happy to be a part of India Handloom Brand products. The IHB logo will be an assurance to customer of quality and indigenousness. It is a great initiative by the Govt to display the hand-woven strengths and sell the original and high quality products made by natural dyes. As the Govt is taking a number of initiatives to promote weavers, we are committed to provide original and high quality IHB logo products to our customers”.

He said the IHB logo would differentiate their products and assure the customer of its quality. The premium branding will enable the weavers to use good quality raw material and produce high quality products and enhance their sales and earnings through bulk marketing of these products both within and outside India. Registered users of the brand will also be provided assistance for institutional finance, design development, technical assistance under the National Handloom Development Programme. (SH)

Fibre2Fashion News Desk – India


Must ReadView All

Two slabs of GST will affect Bengaluru garment units: SIGA

Apparel/Garments | On 23rd Jan 2018

Two slabs of GST will affect Bengaluru garment units: SIGA

The South India Garment Association (SIGA) has voiced its concern...

US FTC updates textile rules to drop obsolete requirement

Textiles | On 23rd Jan 2018

US FTC updates textile rules to drop obsolete requirement

The US Federal Trade Commission has eliminated an obsolete provision...

Indian textile industry at inflection point: Report

Textiles | On 23rd Jan 2018

Indian textile industry at inflection point: Report

The textile and apparel sector of India is at an inflection point...

Interviews View All

Kaizad Hansotia
GetNatty

Competition is the best thing that can happen to a startup

Headhonchos
Indian textile value chain

Adopt innovative techniques, go for automisation rather than being...

Cyril Pereira
Reed Exhibitions India, organiser of Asian Machine Tool Exhibition 2016

'Major problem in the textile machinery manufacturing industry is the lack ...

Sandip Bhojani, Manthan Patel

Krypthm Tradelink LLP is a Surat-based manufacturer of westernwear....

Abhishek Pachauri

Reckon Industries adapts latest systems for manufacturing from designing...

Erik Sy

Manila-based CustomThread is a start-up offering premium custom apparel...

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

January 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.1%
No
13.4%
Skip
17.5%

Total Votes: 97

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.9%
No
28.9%
Skip
7.2%

Total Votes: 97

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.6%
No
9.3%
Skip
3.1%

Total Votes: 97

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
82.5%
No
8.2%
Skip
9.3%

Total Votes: 97


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search