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Sinomax USA to unveil new collection for Shaper Image
Sep '11
Sinomax USA, designer, manufacturer and marketer of soft-home bedding products, has signed an agreement with The Sharper Image to create a collection of memory foam sleep pillows, toppers and blankets.

The new collection for The Sharper Image will be unveiled during the New York Home Fashion Market Week.

The vertical business model of Sinomax USA coupled with its product development capabilities has lot of similarity with The Sharper Image brand name, according to Sharper Image's Federico de Bellegarde.

He added that Sinomax is distinctively positioned to provide a number of quality memory foam products to consumers.

Frank Chen, Sinomax CEO said the company's innovations in its memory foam line will result in full customer satisfaction.

Fibre2fashion News Desk - India

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