Home / Knowledge / News / Textiles / Scotland's Harris Tweed Hebrides eyes Korean market
Scotland's Harris Tweed Hebrides eyes Korean market
16
Jan '12
Harris Tweed Hebrides, the largest producer of Harris Tweed is now setting eyes on South Korea.

The Scotland's Shawbost-based firm, which expects the industry to retain its growth momentum this year, is now looking eastwards for expansion.

The firm which contributes over 80-90 percent of the world Harris Tweed production bagged the Scotland's Textile Brand of the Year award in 2011.

Harris Tweed Hebrides has already booked 25 percent higher orders this year compared to orders booked by the same time last year, when they refused to accept more work owing to weaver capacity limitations.

The firm is of the view that it is very essential to convey it to the weavers and their families and also their own employees that prospects for Harris Tweed are quite bright and the company is expected to witness another growth year.

According to the company, most of its customers have understood that it is wise to order in advance, rather than when they need it, like they used to do earlier.

The firm had no idle period or mill lay-offs last year and straight way started piling stocks for next season after executing orders placed last season.

For the first time, last year Japan surpassed Germany as company's leading export destination.

Though uncertainty prevailed as to whether demand from Japan would prop up in view of the financial conditions of Japan, the firm said none of the orders were cancelled. A company delegate even paid a visit to Japan in November 2011 to disseminate the 'order early' message, and has met great response.

Over some time South Korea has also started turning up as a big market, and hence the company is planning wide-scale expansion there this year.

South Korea fashion has a tendency to trail on the path of Japan, and hence the company is eyeing steady growth there.

The shift in buying pattern – from ordering as per requirement to early buying – has for the first time resulted in removal of seasonality-based buying orders placed with Harris Tweed Hebrides in years.

With a 25 percent rise in orders, the company sees this as a very positive start to the year and is quite assertive that the same trend would sustain throughout the year.

Harris Tweed is recognized as the best of the fabrics, and also the only fabric in the world governed by an Act of Parliament.

The law requires that the genuine Harris Tweed be made of pure virgin wool that has been dyed and spun on the islands and hand-woven by home based weavers in the Outer Hebrides of Scotland. Such woven cloth is then sent to mills for finishing.

The fine fabric, which is best recognized as a fashion fabric, is also being increasingly used by designers for preparing furnishings,interiors and accessories.

Fibre2fashion News Desk - India


Must ReadView All

Pakistan govt notifies 50% duty drawback on exports

Textiles | On 21st Oct 2017

Pakistan govt notifies 50% duty drawback on exports

The Pakistan government has notified the ‘Duty Drawback of Taxes...

Ghana sets up task force to clamp down on textile piracy

Textiles | On 21st Oct 2017

Ghana sets up task force to clamp down on textile piracy

Ghana’s ministry of trade and industry has set up a taskforce to...

Courtesy: Coach

Fashion | On 21st Oct 2017

US company Coach to change name to Tapestry from Oct 31

Coach Inc., a New York-based house of modern luxury accessories and...

Interviews View All

Subhashini Srinivasan
The S Studio

Ethnicwear market will see an upward trend if uniqueness and quality are...

Asim Dalal
Indo Count Retail Ventures

Today, there is no other emerging market as India, "we make in India and...

Kamlesh Vaghela
RK Textiles

Very few machinery manufacturers have R&D units

Ravindra Jain, Ashish Baid

Oswal Prints Private Limited has been manufacturing and exporting ethnic...

Nitesh Mittal

Kusumgar Corporates is a leading manufacturer of technical textiles and...

Liz Manning

<div><b>Liz Manning</b>, Business Development Manager at Catexel, has...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Iago Castro Asensio
RCfil Distribuciones S.L.

Iago Castro Asensio, International Business Manager of RCfil...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Sidharth Sinha
Sidharth Sinha

<b>Sidharth Sinha</b> has contributed to the successful rebirth and...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

October 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
77.9%
No
13.2%
Skip
8.8%

Total Votes: 68

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
61.8%
No
27.9%
Skip
10.3%

Total Votes: 68

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
85.3%
No
10.3%
Skip
4.4%

Total Votes: 68

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
75.0%
No
11.8%
Skip
13.2%

Total Votes: 68


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search