Home / Knowledge / News / Textiles / Bengal's Baluchori to traverse from sarees to gowns
Bengal's Baluchori to traverse from sarees to gowns
13
Apr '12
Ms. Agnimitra Paul
Ms. Agnimitra Paul
Baluchori, the traditional handwoven silk and cotton sarees from Bengal, known for their motifs and designs from the Ramayana and the Mahabharata, will now be transformed into modern Baluchori outfits, including skirts, dresses and gowns, thanks to an initiative of the government of West Bengal, an eastern Indian state.

The government of West Bengal has approved a project for modernization of the state's textiles and has roped in fashion designer Agnimitra Paul for the same.

Speaking to fibre2fashion, Ms. Agnimitra Paul, revealed, “I was asked to do something with Baluchori sarees by Manas Bhunia, Minister for Small & Micro Industries and Textile, Government of West Bengal. He wanted me to do some work where we can change the look of Bengal handloom and make it more modernized and more marketable.”

“Based on a report submitted by me, the textile department has given a green signal for the project. I will be working hand-in-hand with the designers already working under the textile department. I will be sharing my ideas as to how we can market Baluchori better so that the weavers, who are right now in a very bad condition due to fewer sales of Baluchori sarees, can benefit,” she explains.

“I have worked on some outfits like gowns, long skirts, long coats, dresses and drapes of Baluchori. People do not know that Baluchori can be worn in a different way other than a saree. In fact, Baluchori can be worn as a piece of the trousseau. Baluchori in the form of a gown looks amazing. We just need to market it at the right place at the right time,” she exclaims.

Informing about the scheduled launch of the project, she says, “The Baluchori programme would be launched on May 8, 2012, which is Pochishe Boishakh, the birthday of Rabindranath Tagore. After completion of the Baluchori project, we will also work on other projects for promoting Bengal handlooms as well as Bengal textiles and artifacts & handicrafts.”

Fibre2fashion News Desk - India


Must ReadView All

Textiles | On 19th Sep 2017

Karl Mayer expands service operations in Asia

Karl Mayer, a world leader in the production of warp knitting and...

Textiles | On 19th Sep 2017

Welspun bags Made in Green label by Oeko-Tex

Welspun, a leading home textiles manufacturer, has been awarded Made...

Courtesy: SGS

Textiles | On 19th Sep 2017

SGS expands testing facilities in Naucalpan, Mexico

SGS has expanded testing facilities in Naucalpan, Mexico, creating a...

Interviews View All

Mukesh Agarwal & Rajesh Agarwal
Madhuram Fincap Pvt Ltd

Increasing prices and lack of demand main issues facing industry

Rahuul Jashnani
Jashn

‘Online economy has changed the whole dynamics of buying habits.’

Anavila Misra
Anavila Collection

Fashion shows are also encouraging and highlighting sustainable fashion

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

September 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
74.5%
No
12.8%
Skip
12.8%

Total Votes: 47

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
61.7%
No
25.5%
Skip
12.8%

Total Votes: 47

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.2%
No
6.4%
Skip
6.4%

Total Votes: 47

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
70.2%
No
10.6%
Skip
19.1%

Total Votes: 47


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search