Home / Knowledge / News / Textiles / Chennai hosts Jute Festival
Chennai hosts Jute Festival
18
Dec '12
National Jute Board (NJB) is actively engaged in market development of jute products and as part of its promotional activity, a ‘jute festival’ is being organized at Chennai.

Nearly 35 jute entrepreneurs from different states like Tamil Nadu, Andhra Pradesh, Karnataka, Kerala, Puducherry, West Bengal, Uttar Pradesh etc. are showcasing their products like jute blended saris, jute tiles, floor coverings, wall hangings, jute handicrafts, various kinds of bags, home textiles, jute stationery articles, gift articles, footwear etc. Every evening a ‘jute fashion walk’ is also being organized as part of the expo.

Prerana Lifestyle of Thrissur, which is an SHG initiative, has a wide range of bags and folders which it claims to supply to many corporate customers. Jute Emporium has displayed an amazing collection of bags, clocks and time-pieces with jute dial, wall hangings and other decorative items.

Anakaputhur Jute Weaver Association has showcased an interesting variety of jute blended saris which are attracting the women folk. C. Sekar of the association says these jute saris are chic and more durable. Reliance Handloom Crafts of Warangal, AP manufactures jute durries of various sizes.

Favourites from Palladam has displayed jute floor coverings and tiles besides wall hangings and serving trays of varying sizes. Kiran Bag of Kolkata has a delightful range of jute footwear, which is light in weight.

The exhibition is attracting large crowds looking for eco-friendly and fashionable ethnic product range. Besides creating awareness on jute as an eco-friendly product, the exhibition is also attracting domestic entrepreneurs interested in diversifying their business activity. 

Jute is one of the oldest sectors in India’s agricultural and industrial economy. India is the largest producer of raw jute and jute goods. Export performance of jute sector crossed US$ 383 million during 2011-12. This year’s target has been set at US$ 500 million. The exports included diversified products like jute floor coverings, wall hangings, decorative fabrics.

There are 83 composite jute mills in the country producing jute goods to the extent of 16 lakh metric tonnes. The industry is an agro-based and labor intensive, providing employment to about 2.48 lakh workers directly and indirectly.

The main advantage of jute lies in its eco-compatibility. Jute, the golden fibre, meets all the standards for ‘safe packaging in view of being a natural, renewable, biodegradable and eco-friendly product. As a natural fibre, it is finding greater acceptance as an environment friendly product since its contents are cellulose and lignin, which are biodegradable. With growing concern for environment and ecology, the global trend of opting for natural products in various sectors holds bright prospects for the jute industry.

National Jute Board (NJB) under the Union Ministry of Textiles has undertaken various programmes for promotion of jute. NJB represents the interests of growers, workers, producers and exporters. NJB also undertakes various measures for promotion of jute and jute products in the country as well as export markets abroad. The sustained efforts of NJB have resulted in increase of enterprises in the informal sector and consequently more employment.

Ministry of Textile


Must ReadView All

Vietnam’s textile & garment exports earn $7.3 bn in Q1

Textiles | On 20th Apr 2018

Vietnam’s textile & garment exports earn $7.3 bn in Q1

Vietnam earned $7.339 billion from textile and garment exports in the ...

Uganda yet to exploit AGOA benefits: US envoy Malac

Apparel/Garments | On 20th Apr 2018

Uganda yet to exploit AGOA benefits: US envoy Malac

Uganda is yet to take full advantage of the Africa Growth and...

Courtesy: KBR, Inc

Textiles | On 20th Apr 2018

KBR completes KPIC’s ethylene plant revamp project

KBR, Inc. has successfully completed the ethylene plant revamp...

Interviews View All

Ajay Ghariwala
Luthra Group

We are ready to adopt or follow every opportunity

Rahuul Jashnani
Jashn

‘Online economy has changed the whole dynamics of buying habits.’

Dinaz Madhukar
DLF Emporio and DLF Promenade

‘Each event and promotion is planned out keeping in mind the business of...

Ravindra Jain, Ashish Baid

Oswal Prints Private Limited has been manufacturing and exporting ethnic...

Abhishek Pachauri

Reckon Industries adapts latest systems for manufacturing from designing...

Urmil Arya

Sushila International, a well established textile organisation established ...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Iago Castro Asensio
RCfil Distribuciones S.L.

Iago Castro Asensio, International Business Manager of RCfil...

Adriano Goldschmied
AG Jeans

The hype around 'designer jeans' was created by him. And the new wave of...

Aditi Somani
Aditi Somani

Aditi Somani specialises in luxury fusion wear with international cuts and ...

Divvya and Nidhhi Gambhir
Walnut

<b>Divvya and Nidhhi Gambhir</b> started their career with the launch of...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


April 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.9%
No
12.6%
Skip
17.5%

Total Votes: 103

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.1%
No
29.1%
Skip
7.8%

Total Votes: 103

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.4%
No
8.7%
Skip
3.9%

Total Votes: 103

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
82.5%
No
7.8%
Skip
9.7%

Total Votes: 103


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search