INVISTA, owner of LYCRA fiber brand and one of the world’s largest integrated producers of polymers and fibres, added a new spark of innovation to the most awaited trade show of the year, Fibres & Yarns 2013 in Mumbai.
Setting on display 3 premier global innovations LYCRA dualFX fabric, COOLMAX BLACK fiber and THERMOLITE insulation, INVISTA presented a range that will enable the industry to create fabrics according to the growing needs of the consumers.
The exhibition saw encouraging response coming from all the pillars of the industry. From India to international, from the largest collection of organic cotton to blended yarns, the show culminated as a multipurpose platform to all the exhibitors like Vardhman Textiles Limited, Ramco Group Textile Division, Gokak Textiles Limited, RSWM Limited, Pallava Industries, Attiva industries, Devashi Polytech Pvt. Limited and Pallava industries.
Subramanya A, Marketing Manager – Speciality Products, Gokak Textiles Limited said, “The market for stretch products has seen a tremendous growth for consumers across all age groups and genders.
"Consumers are becoming more experimental and open to trying new varieties of fabrics. In addition to outdoor and outdoor apparel, we have introduced COOLMAX and THERMOLITE in denims as well owing to their functional properties. INVISTA’s technological support is instrumental in helping us meet the end consumer needs.”
R.T. Iyengar, Vice President, Ramco Group Textile Division said, “We see a notable rise in demand for stretch fabrics within the domestic as well as exports market. The Indian market holds an immense potential due to the presence of a variety of quality weavers and processing companies in addition to the presence of latest technological innovations relevant to the textile space. We look forward to expanding our product range with LYCRA due to the increased demand from our customers."
Abhay Chappia, CMD, Attiva Industries said, “India is a much wider market as compared to the neighboring countries and is driven by production as well as consumption. INVISTA’s breakthrough trade mark innovations like LYCRA and COOLMAX have catered extensively to the growth of the active wear industry.
"Our customers now demand for LYCRA SPORT and COOLMAX fabric owing to their high recovery, shape retention, moisture management and other functional properties. Moreover, it is a challenge to dye the yarn to black perfectly but it has been overcome with the introduction of COOLMAX BLACK fiber.”
Talking about the success of the event Avinash Chandra, Marketing Head, INVISTA-South Asia said, “We believe that the industry is surely growing at a fast pace creating more and more opportunities for product innovation.
"The new technologies like LYCRA dualFX fabric, COOLMAX BLACK fiber and THERMOLITE insulation that we are showcasing at Fibers & Yarns this year, have been introduced to keep up with growing industry trends and we hope that we will be able to provide a great value proposition to our customers. We are proud to be associated with the 8th edition of Fibers & Yarns as it enables exchange of new products and ideas with stakeholders from across the industry.”